Marketing Manager II, Lifecycle & CRM Strategy
Dallas, TXMarketing Manager II role focused on owning end-to-end lifecycle marketing strategy across email, push, SMS, and in-app channels at Care.com. Key responsibilities include journey management, campaign execution, testing and experimentation, and cross-functional coordination. Compensation $90k–$110k annually, onsite in Dallas, TX.
Marketing Manager II, Lifecycle & CRM Strategy
Dallas, TXMarketing Manager II in Lifecycle & CRM Strategy at Care.com (Dallas, TX onsite). Owns end-to-end lifecycle marketing strategy across email, push, SMS, and in-app channels, designing experimentation plans, optimizing campaigns, and maintaining customer journey maps. Requires strong data fluency and technical proficiency with marketing automation platforms. Mid-senior level position, USD 90K-110K annually. Consumer services industry focused on the care marketplace.
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