Director of Sales

Skip to main contentSign InDirector of Sales page is loadedDirector of SalesApplylocationsCA-Sacramento;4655 Fruitridge Road (Tribune-KTXL)time typeFull timeposted onPosted 19 Days Agojob requisition idREQ-42130Nexstar Media Group is America’s largest local television and media company with 197 full power stations (including partner stations) in 115 markets addressing nearly 63% of US television households and a growing digital media operation. Nexstar’s platform delivers exceptional local content and network programming to inform and entertain viewers, while providing premium, scalable local advertising opportunities for advertisers and brands across all screens and devices. Learn more at www.Nexstar.tv.Job DescriptionWe’re seeking a dynamic, strategic and relationship-driven Director of Multi-Platform Sales to lead our revenue growth across digital and emerging platforms and maintain excellence in linear monetization.   This leader reports to GM and will manage Sales Managers, Account Executives, and support team. You will guide our sales organization through the rapidly evolving media landscape – bridging data-driven digital and multi-platform solutions, while growing current and new revenue streams using the full Nexstar Digital portfolio and strong local news product.  The ideal candidate thrives at the intersection of branded content & integrated partnerships, commerce, data, and technology to drive measurable outcomes for clients and accelerate our evolution into a total-video media company.Key ResponsibilitiesLeadership & StrategyExcel in strategic planning with the ability to develop and execute a comprehensive sales strategy that drives new revenue growth across OTT/CTV, Core and Third Party digital and social platforms, and linear television.Lead, mentor and inspire a high-performing team of Revenue Managers, Account Executives, Digital Sales Specialists and Support Staff.Foster a culture of innovation, accountability and collaboration.Leverage Nexstar’s enterprise resources, data capabilities, and national sales infrastructure in partnership with corporate leadership to accelerate both Sacramento and multi-market revenue growth.Revenue & Business DevelopmentNew Business Development Leader who fosters ideas and solutions that help local businesses grow and creates steps to bring those ideas to market. Channel specialist with knowledge of audio, vodcast, and linear platform sales – scalability and market rates and intelligence.Digital expert who easily integrates data and analytics performance insights into every client solution.  Strong relationships with Digital agencies and business owners who can create and drive multi-market and cross platform sales.  Lead compelling presentations that showcase the value of KTXL’s total video audience across linear, digital, social, audio/vodcast, and CTV platforms.Digital First TransformationChampion the station’s transition to a digital-first mindset, integrating data, analytics and performance insights into every client proposal.Partner with digital vendors and platforms to expand offerings in OTT, social, search and display.Stay ahead of evolving trends in AI-driven ad targeting, first-party data, and privacy-compliant advertising ecosystems.Research, implement and integrate AI systems to automate inventory, pricing, and other required back-end functions.Train and upskill the sales team on digital solutions, new channel introductions, and integrated multi-market campaign strategies.Operational ExcellenceFamiliar with and can capably use Sales Force or similar CRM for accountability, pipeline management, weekly revenue reviews and forecasting.Ensure compliance with company policiesProven track record of performance management and personnel development.Oversee internal sales enablement including training, GTM materials, case studies, pitch templates, and category-specific strategies.QualificationsBachelor’s Degree in Marketing, Communications, Business or related field (MBA a...