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Senior Product Marketing ManagerFull-timeTime Type: Full TimeDepartment: Product ManagementLocation: India - Pune - Adjunct 0fficeCompany DescriptionQAD is building a world-class SaaS company, and we are growing. We are looking for talented individuals who want to join us on our mission to help solve relevant real-world problems in manufacturing and the supply chain.Only candidates based or willing to relocate to Pune will be considered, as our operations are strictly limited to this location. Job DescriptionRole OverviewThis role is the market-facing voice of QAD's Manufacturing Intelligence platform’s capabilities. You will own the messaging, positioning, pricing narrative, and thought leadership for a portfolio that spans foundational platform infrastructure, Data Platform, Intelligence and autonomous, AI-driven manufacturing operations.This is a strategic marketing role, you will work directly with Product Managers to shape how capabilities are positioned and priced, with Sales and Customer Success to ensure the market narrative drives pipeline and adoption, and with leadership to craft the thought leadership presence that establishes QAD as the definitive AI platform for manufacturing.Enablement execution - building and distributing sales assets, maintaining collateral, and running internal training sits with Product Operations. Your relationship with Product Ops is a tight one: you set the message, define the positioning bar, and review for accuracy. Product Ops packages and operationalises it. The ideal candidate has operated at the intersection of SaaS product marketing and enterprise AI — understands what makes a platform story compelling to a CIO or CFO/COO, can translate complex technical capabilities into sharp business value narratives, and has the commercial instinct to influence product and pricing decisions, not just communicate them.The OpportunityGeneric AI copilots are being commoditised by Big Tech. The differentiation in manufacturing AI is not the model - it is domain intelligence, governed data, and the ability to execute decisions inside the ERP rather than recommend them from outside it. QAD's platform story is genuinely differentiated. The opportunity is to build the narrative that makes that differentiation land with buyers, analysts, and the market.Define and own QAD's AI and platform narrative — from high-level market positioning to the product-level messaging that Sales uses to close dealsEstablish QAD's thought leadership presence in manufacturing AI — through conference speaking, bylined content, and customer stories that demonstrate real platform impactShape how QAD's platform capabilities are packaged and priced — contributing competitive intelligence, buyer insight, and value framing that inform decisions across the full portfolioServe as the connective tissue between Product and Go-to-Market — ensuring what gets built is positioned correctly, and what is positioned is actually deliverableKey Responsibilities: Messaging & PositioningOwn the messaging architecture for QAD's AI and platform portfolio — from platform-level narrative to capability-level proof points across AI Platform, Data & Intelligence platform, Integration Platform, Process Intelligence, and Enterprise Workflow AgentsDevelop and maintain the competitive positioning framework: how QAD differentiates from SAP, Microsoft, Infor, Epicor and horizontal AI platforms across buyer personas and deal contextsPartner with Product Managers to translate platform capabilities into business value narratives - grounded in product reality and resonant with manufacturing buyers, not just technical evaluatorsDefine persona-specific messaging for the CIO evaluating platform architecture, the CFO & COO evaluating financial and operational outcomes, and the IT leader evaluating integration complexityMaintain message consistency across all external surfaces: website,...
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