Senior Account Manager (Digital)

No longer listed
Arc RD
Kuala Lumpur, MalaysiaFull-timePosted Jul 14, 2026

Responsibilities

KEY RESPONSIBILITIES

  • Driving initiatives and overseeing the execution of campaigns across 360 channels including, but not limited to digital, social, KOL, email, instant messaging, website.
  • Lead project development, implementation, and evaluation across all functions.
  • Develop briefs and assign deliverables to capability teams to execute and implement agreed campaigns.
  • Oversee campaign performance analysis and enhance existing campaigns or programmes.
  • Innovate brand communication and advertising strategies, including offline revenue streams.
  • Assess and enhance existing programs, collaborating with clients for opportunities.
  • Monitoring competitor campaigns to inform and shape the client’s future strategy and tactics.
  • Expand client base and maintain strong client relationships.

Qualifications

KEY REQUIREMENTS

    • A diploma/Bachelor's degree in Marketing/Advertising/Communications
    • Strong project management skills and keen understanding of creative development process and budget control
    • Minimum 4 years of relevant experience in managing campaigns in an integrated agency environment, handling 360-channel campaigns
    • Proven track record in growing accounts, winning new business/pitches
    • Strong understanding of consumer insight, consumer experience and overall consumer journey across channels
    • Experience in consumer FMCG or lead-gen projects is preferred
    • Demonstrated proficiency in written and verbal communications skills in English & BM
    • Dedication to clients and team colleagues
    • Ability to produce under pressure and management of timelines and production
    • Experience working in an integrated agency environment

Additional Information

  • Generous leave entitlements, including birthday leave, rest day and family care leave.
  • Office closure for World Mental Health Day 10th October.
  • Additional Company closure for all 4 major festive Celebrations
  • Cashless comprehensive medical coverage, including access to a panel clinic, dental and optical care.
  • Life and personal accident insurance and group hospitalization and surgery.
  • A hybrid working schedule and with Friday disconnects.
  • Rest Relax & Recharge - office closure last week of December every year.
  • Phone Allowance

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