Country Marketing Manager, Canada
New York, NYMarketing Manager$126k–$140kPosted Jun 1, 2026
Category Marketing Manager, GTM LocationNew York, NY; Los Angeles, CA; San Francisco, CA; Seattle, WAEmployment TypeFull timeDepartmentMarketingCompensationEstimated Salary Range $149K – $165K • Offers EquityThe salary or hourly rate range may be inclusive of several levels that would be applicable to the position. Final salary or hourly rate will be based on a number of factors including, level, relevant prior experience, skills, and expertise. This range is only inclusive of base salary or hourly rate, not benefits or equity.🚀 Join the Future of Commerce with Whatnot!Whatnot is the largest live shopping platform in North America and Europe to buy, sell, and discover the things you love. Whether it's trading cards, fashion, electronics, or live plants, our sellers are building real businesses across hundreds of categories. We're building live commerce at a scale that's never been done in the West, and there's no playbook to copy. The people here are shaping how an entirely new industry develops.As a remote co-located team, we're inspired by our values and anchored in hubs across the US, UK, Ireland, Poland, Germany, and Australia. We move fast, stay close to our users, and focus on the work that drives the most impact.We're one of the fastest growing marketplaces and were recently named the #1 Best Startup Employer in America by Forbes. Check out the latest Whatnot updates on our news and engineering blogs and join us as we enable anyone to turn their passion into a business and bring people together through commerce.As a category marketing manager at Whatnot, you love being the driver of hyper-growth and helping sellers grow their businesses fast. You're quick to understand users and communities across every category you’ll be launching—whether it's beauty, trading cards, or anything in between. You are an expert in developing and executing marketing plans centered around customer acquisition and retention. This work includes digital events on the Whatnot platform, one-off activations and integrations with influencers, and partnering with Whatnot sellers on exciting and engaging content.💻 RoleOwn buyer acquisition across the priority categories in Canada, devising campaigns and events that generate buzz and grow those categories demandIdentify and pursue PR and influencer opportunities in the local market across categoriesDevelop and execute on the social media strategy for your market's categories across multiple channels and platformsBuild scalable resources and toolkits to help sellers better market their channels and grow their audiences on the platformMeasure and iterate on the effectiveness of category marketing initiatives👋 YouCurious about who thrives at Whatnot? We’ve found that low ego, a growth mindset, and leaning into action and high impact goes a long way here.You have 6+ years of marketing experience in a fast paced environment. Experience at a high-growth startup, marketplace or creator-focused platform is a plusYou are a problem solver with strong project management skills and the ability to fully own strategy and content across multiple marketing channelsYou're a creative thinker with an aptitude for content creation and copywritingYou have experience tracking KPIs and monitoring success for marketing programsYou are scrappy and flexible enough to work in a fast-paced startup environment with limited guidance, and are comfortable pivoting quickly as needed🙏 Nice to HaveExperience with graphic design and video editing tools (e.g. Creative Suite, Figma).Passion for creator communities and/or existing Whatnot product categories (e.g. vintage clothing, collectibles)Experience buying and selling in online marketplaces.🎁 BenefitsGenerous Holiday and Time off PolicyHealth Insurance options including Medical, Dental, VisionWork From Home SupportHome office setup allowanceMonthly allowance for cell phone and internetCare benefitsMonthly allowance for wellnessAnnual allowance towards ChildcareLifetime benefit...