Director of Marketing - Signia by Hilton La Cantera Resort & Spa

San Antonio, TXFull-timePosted Jul 20, 2026

Exceptional Hospitality Starts with You

Picture yourself brightening someone’s day. When you join our Hotels team, that’s exactly what you’ll do every time you come to work! As a Director of Marketing, you’re not just leading the development and execution of strategic marketing initiatives for the hotel – you’re spreading the light and warmth of hospitality by delivering memorable experiences that make the stay for every guest.

Here's what you'll do during a typical day:

  • Develop and execute marketing strategies: Lead branding, messaging, and multi-channel marketing plans aligned with hotel goals, adjusting tactics based on market trends and performance data
  • Manage planning and operations: Oversee annual marketing budgets and coordinate resources for effective campaign deployment across traditional, digital, and social media platforms
  • Support B2B and catering sales: Partner with internal department leaders to develop marketing strategies that drive business transient, group, and event revenue across key segments and distribution channels
  • Lead content strategy: Drive the development of compelling content and marketing assets, including digital, print, and social media
  • Oversee agency relationships: Manage external partners such as PR, creative, and digital agencies to ensure alignment with strategic marketing goals
  • Report on marketing performance: Deliver strategic updates and data-driven insights for leadership, ownership, and corporate meetings
  • Cultivate a high-performing team: Recruit new talent while driving team growth and engagement through performance management, professional development, and recognition programs

What It Takes to Make the Stay

At Hilton, our core values define what it takes to succeed here and guide the qualities we look for in every team member:

A passion for spreading the light and warmth of Hospitality. Acting with Integrity and always doing the right thing. Inspiring others through Leadership. A belief that Teamwork drives the best outcomes. A sense of Ownership and accountability. And a focus on the Now, bringing urgency and discipline to every moment, knowing it can make a lasting impact.

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