Associate Manager, Upstream Marketing (hybrid)
Stryker’s Upper Extremities division is focused on making better outcomes easier for our Shoulder Arthroplasty customers. Our business unit is dedicated to improving patient outcomes, simplifying complex procedures, and embracing innovation with new industry-leading technologies. This role will lead a team of portfolio marketers as well as maintain product responsibilities focused on our expanding Shoulder Arthroplasty implant portfolio.
What you will do
Lead upstream marketing strategy by defining product vision, market strategy, portfolio roadmaps, and long-term growth plans aligned with business objectives.
Drive customer and market insights through segmentation, voice of customer, competitive intelligence, and unmet needs analysis to influence product development and innovation.
Develop compelling value propositions and product positioning while partnering cross-functionally to ensure customer needs are translated into successful product strategies.
Guide portfolio and lifecycle management by leading pricing strategy, evidence generation, product lifecycle planning, and strategic investment decisions.
Partner across R&D, Clinical, Regulatory, Sales, and Finance to develop business cases, launch strategies, and commercialization plans that accelerate growth.
Leverage data and financial insights to build forecasts, business cases, budgets, KPIs, and performance metrics that support strategic decision-making.
Build relationships with key opinion leaders (KOLs) and industry stakeholders to shape product strategy, clinical evidence generation, and market adoption.
Lead and develop a high-performing marketing team by coaching talent, fostering innovation, driving strategic thinking, and promoting a culture of collaboration, accountability, and continuous improvement.
What you need
Required:
Bachelor's Degree
Minimum 6 years of professional experience
Preferred:
MBA
Minimum 3 years medical device or marketing/sales experience
Experience with developing software on the Hololens Mixed Reality Technology
United States of America Pay Ranges:
- US5: $107,700 - $179,600 USD Annual
Travel Percentage: 40%Stryker Corporation is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, ethnicity, color, religion, sex, gender identity, sexual orientation, national origin, disability, or protected veteran status. Stryker is an EO employer – M/F/Veteran/Disability.Stryker Corporation will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor’s legal duty to furnish information.