Market and Product Expansion Manager - Payments - Vice President

Are you looking for a highly cross-functional, collaborative and analytical role in one of the fastest growing segments of the payments industry? If so, you've found the right team!

As a Vice President Market and Product Expansion VP within the JPM Wallet team, you will be responsible for the development and execution of our Go-to-Market strategy. This will include gathering consumer insights, partnering closely with external marketing to launch relevant campaigns, and enabling the Salesforce through the development of internal and external collateral and training program.

Job responsibilities

• Conduct primary (through client interviews) and secondary (through working closely with Sales) research to inform the Go-to-Market strategy and tactics, including the development of customer personas and ‘jobs to be done’ insights
• Research and analyze market trends including industry developments, customer sentiment, and competitor launches to ensure Go-to-Market approach remains relevant and innovative
• Create compelling narratives that resonate with the target market, including clear value propositions that differentiate our products and authentic client stories that connect with our audience
• Facilitate a feedback loop between Client Solutions/Sales and Product teams to ensure client needs are incorporated into product decisions

• Enable and empower Sales partners through creating compelling sales collateral including competitive battle cards, discovery guides, and pitch decks

   

   

Required qualifications, capabilities, and skills

• 5+ years of experience in Product Management or Product Marketing at a leading bank or fintech
• Strong analytical skills with the ability to translate qualitative and quantitative research and data into actionable insights
• Able to communicate effectively and use best practices when working with diverse, cross-functional stakeholders 
• Excellent communication and presentation skills, with the ability to effectively convey complex technical ideas to internal stakeholders and target customers 
• Ability to work across multiple teams to deliver our vision 
• Proficiency in Microsoft Word, Excel, and PowerPoint

Preferred qualifications, capabilities, and skills

• Naturally empathetic and curious about customers and their needs
• Passionate about creatively solving problems with an entrepreneurial spirit
• A track record demonstrating a high level of personal initiative, setting and executing challenging goals
• Outcomes-focused, referring to roll up your sleeves and get the work done