Manager, Digital Project Management - Content, Testing, & Personalization - PVH Corp.
Role responsibilities
The Manager, Digital Project Management leads the planning and execution of digital experiences across e-commerce platforms, ensuring alignment with business objectives. This role manages the lifecycle of digital initiatives, focusing on content, testing, and personalization strategies to enhance customer engagement and business performance.
Requirements
Candidates should have 5-8 years of experience in digital project management or eCommerce, with a strong understanding of conversion rate optimization and analytics. A bachelor's degree in a related field is preferred, along with proven project management skills and the ability to work in a fast-paced environment.
Key skills
Digital Project Management, Ecommerce, Agile Methodologies, Conversion Rate Optimization, Data Analysis, Stakeholder Management, Content Management Systems, Digital Marketing, Personalization Strategies, Customer Experience, Testing Platforms, Web Analytics, Collaboration, Problem Solving, Communication, Leadership
Keywords
Digital Project Management, Ecommerce, Agile, A/B Testing, Multivariate Testing, Adobe Analytics, Contentsquare, Salesforce Commerce Cloud, Customer Journey, Digital Content, Personalization, Stakeholder Communication, Project Management Tools, Optimization, Data-Driven Insights, Cross-Functional Collaboration, User Behavior Analysis, Performance Metrics, Digital Marketing, Website Operations, Online Merchandising, Testing Platforms, Customer Segmentation, Content Publishing Workflows, Promotional Campaigns, Seasonal Digital Experiences, UX Design, Problem Solving, Continuous Improvement, Innovation