• In charge of setting up the social media strategy and calendar for the hotel
• Develops and executes promotions campaign or posts related to F&B, weddings, rooms and conferences.
• Track, analyze, and report on the impact of all activities implemented on social medias
• Work with photographers, videographers and influencers to create high-quality promotional content.
• Verify the Hotel's website and related websites are updated on a regular basis.
• Make sure online platform reflect the hotel positioning and showcase the property unique selling point.
• Partners with the Commercial Director to create marketing plan aligned to hotel sales and revenue strategy.
• Assist in the planning and execution of hotel events and promotional activities.
• Lead market research efforts to understand competitor strategy
• Keep inform on competitors latest trends and positioning
• Conduct market research to identify trends, target audiences, and competitor activities.
• Provide insights and recommendations to improve future marketing efforts.
REQUIRED QUALIFICATIONS
University degree or experience in lieu
Significant work experience in related roles
Fluent in English, verbal and writing skills
PREFERRED QUALIFICATIONS
Advanced degree preferred
Experience of the hospitality industry experience preferred in Sales, Marketing, Revenue or Operating roles
Supervisory experience would be advantageous
Proficiency with Word, PowerPoint, Excel