Channel Marketing Manager

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Channel Marketing Manager based in the United States.

This role focuses on building and scaling impactful partner marketing strategies that drive demand generation and business growth.
You will collaborate with strategic channel partners to create campaigns that generate measurable pipeline and revenue opportunities.
The position combines marketing strategy, partner enablement, campaign execution, and cross-functional collaboration.
You will work closely with sales, channel teams, and external partners to maximize the impact of go-to-market initiatives.
This opportunity is ideal for a marketing professional who thrives in a fast-paced technology environment and enjoys building strong relationships.
You will play a key role in expanding partner ecosystems and developing innovative programs that accelerate market success.

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Channel Marketing Manager based in the United States.

This role focuses on building and scaling impactful partner marketing strategies that drive demand generation and business growth.
You will collaborate with strategic channel partners to create campaigns that generate measurable pipeline and revenue opportunities.
The position combines marketing strategy, partner enablement, campaign execution, and cross-functional collaboration.
You will work closely with sales, channel teams, and external partners to maximize the impact of go-to-market initiatives.
This opportunity is ideal for a marketing professional who thrives in a fast-paced technology environment and enjoys building strong relationships.
You will play a key role in expanding partner ecosystems and developing innovative programs that accelerate market success.

Accountabilities:

• Develop and execute scalable partner marketing programs that generate partner-sourced leads, meetings, and pipeline growth through a channel-driven go-to-market strategy.
• Manage quarterly partner marketing plans, including campaign development, execution, budgeting, and performance measurement.
• Create and optimize channel marketing resources, tools, and initiatives that enable partners to effectively promote solutions and drive demand.
• Build and maintain strong relationships with strategic channel partners, including reseller and technology ecosystem stakeholders.
• Collaborate closely with channel sales, field marketing, sales teams, and internal stakeholders to align marketing programs with business objectives.
• Track and analyze partner marketing performance metrics to measure ROI, identify improvement opportunities, and communicate results.
• Lead cross-functional coordination to ensure successful execution of partner campaigns and initiatives.
• Educate internal teams and external partners on marketing strategies, programs, and available resources.
• Develop creative and differentiated marketing approaches that strengthen partner engagement and market positioning.
• Support continuous improvement of partner marketing strategies by identifying trends, opportunities, and new ways to generate business impact.

Requirements:

• 7–10+ years of experience in marketing roles, preferably within the technology industry with a focus on partner or channel marketing.
• Proven experience planning, executing, and scaling enterprise-level marketing campaigns.
• Strong understanding of partner ecosystems, reseller channels, and partner-driven go-to-market models.
• Experience working with large enterprise reseller partners and technology channel organizations.
• Knowledge of cloud technologies, cybersecurity, IT infrastructure, or related technology markets is highly preferred.
• Demonstrated ability to manage multiple marketing initiatives, budgets, timelines, and stakeholders effectively.
• Strong analytical skills with experience measuring campaign performance, pipeline contribution, and marketing ROI.
• Excellent communication, presentation, and relationship-building skills.
• Ability to collaborate effectively across sales, marketing, and partner teams.
• High-energy, proactive mindset with strong ownership, urgency, and a results-driven approach.
• Ability to adapt quickly, solve problems creatively, and operate successfully in a dynamic environment.

Benefits:

• Competitive base salary range:
  • $144,400 – $216,600 USD for select major U.S. markets.
  • $130,000 – $195,000 USD for other U.S. locations and remote positions.
  • Additional compensation opportunities, including bonus potential and equity.
  • Comprehensive employee benefits package.
  • Flexible remote work opportunities.
  • Opportunity to work with innovative technology solutions and global partner ecosystems.
  • Professional growth and development opportunities.
  • Collaborative culture focused on inclusion, creativity, and continuous learning.
  • Environment where employees are encouraged to contribute ideas and make a meaningful impact.

How Jobgether works: We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team. We appreciate your interest and wish you the best!  Why Apply Through Jobgether?    Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.     #LI-CL1