Digital Manager

Skip to main content Digital Manager Ivy homes Bengaluru, Karnataka, India Apply Digital Manager Ivy homes Bengaluru, Karnataka, India 2 days ago 191 applicants See who Ivy homes has hired for this role Apply Save Report this job Direct message the job poster from Ivy homes Debasree M. Debasree M. Internal & External Communications I Marketing & Branding I Operational Governance & PMO Oversight I Digital Transformation & AI Adoption… About Ivy homesBacked by Y Combinator and Khosla Ventures, Ivy homes is transforming residential real estate by helping homeowners sell quickly and buyers purchase high-quality, ready-to-move-in homes through a seamless, technology-driven experience.We're building a better way to buy and sell homes - one that's faster, more transparent, and significantly less stressful.Role OverviewWe're looking for a performance-driven Digital Marketing Manager to own and scale demand generation across channels. This role sits at the intersection of growth, analytics, and customer experience, and will be responsible for driving high-quality leads, improving conversion funnels, and contributing directly to business growth.You'll work closely with founders, sales, creative, and product teams to ensure marketing investments translate into measurable business outcomes.Key ResponsibilitiesOwn and scale paid acquisition across Meta, Google, and other relevant channels.Drive high-quality lead generation while optimizing for cost efficiency and downstream conversions.Improve lead-to-visit and visit-to-closure conversion through better audience targeting, messaging, and funnel optimization.Collaborate with product and tech teams to optimize landing pages, website journeys, and conversion experiences.Partner with sales and creative teams to align campaigns with business priorities and customer insights.Track and analyze performance across channels, and build regular reporting frameworks.Translate data into actionable insights and continuously experiment to improve performance.Manage budgets efficiently and maximize ROI across acquisition channels.Stay ahead of emerging trends, platforms, and best practices in digital marketing.Desired Skills & Experience2–7 years of experience in digital marketing, performance marketing, or growth marketing.Hands-on expertise with Google Ads and Meta Ads, with a proven track record of managing and optimizing campaigns.Experience managing monthly media spends of ₹5 lakh or more.Strong analytical skills with the ability to interpret campaign data and make data-driven decisions.Deep understanding of customer acquisition funnels, conversion rate optimization, and marketing automation tools.Experience working with landing pages and digital experiences to improve conversions.Strong ownership mindset and ability to thrive in a fast-paced, high-growth environment.Excellent written and verbal communication skills.Preferred ExperienceExperience in categories with high-consideration or high-value transactions such as:Real EstateAutomotiveJewelleryHome InteriorsHealthcareWhy Join Ivy homesBuild and scale growth initiatives in one of India's fastest-growing prop-tech companies.Work directly with founders and leadership on high-impact business problems.Enjoy significant ownership and autonomy in shaping the growth engine.Be part of a team...