Marketing Manager

%HEADER_COMPANY_WEBSITE%Marketing ManagerTokyo, JP%LABEL_POSITION_TYPE_FULL_TIME%Marketing%BREADCRUMB_JOB_OPENINGS%Marketing Manager%BUTTON_APPLY_TO_POSITION%%BUTTON_APPLY_USING_INDEED%%BUTTON_APPLY_USING_LINKED_IN%Cove started with renting coliving spaces. Now we’ve expanded to more than just coliving spaces, providing flexibility for comfortable and enjoyable long term or short term stays in our beautiful properties. With over 8000 rooms across Singapore and Indonesia, we’re living our mission and growing our homes in South Korea and Japan. Believing in the power of a team, we aim to build the leading tech flexible living platform in Asia Pacific, providing high quality and community-centric accommodations. Here we also encourage authenticity and fun to fully embrace being human in a driven and result focused environment to make things happen and ensure the dream becomes a reality. Our Japan team loves the flexibility of our working arrangement — whether it’s at our coworking space or one of our properties. There’s always the perfect spot to get inspired, stay focused, and enjoy a refreshing change of scenery. With this setup, boredom or feeling stuck in your routine is a thing of the past! Come enjoy the journey with us and become a Cove Superstar! Job Title: Marketing Manager Job-Type: Full-time with probationary period Reports To: Business Operations Manager Location: Japan What you’ll be doing: Work closely with directors on developing the overall Japan marketing strategy to continuously drive performanceOwn the brand strategy driving distinctiveness and impact and ensuring consistency across all touchpointsDeploy innovative and cost-efficient marketing activations that allow us to punch above our weight as a start-upOversee and develop consumer interactions to ensure we are delivering a stellar customer experience across all touchpointsLead the planning and execution across all marketing channels including digital/performance marketing, content and social media, offline marketing and events, third party listing platforms, partnerships, PR (corporate and consumer)Deep-dive into campaign analytics (via Google Analytics, native ad platforms, and internal BI tools) to transform raw data into actionable insights that improve ROAS and lower CAC Deliver regular performance reports to managementOwn the end-to-end strategy and execution of paid search channels, specifically driving growth through high-performing SEM and Google Performance Max (PMAX) campaigns. Work with the tech team to improve website and customer portalsHone and develop all marketing processes and practices to increase team effectiveness What makes you a great fit: An undergraduate degree in any field (business-related is a bonus)Strong academic and professional track recordMinimum of 5 years’ experience in Marketing (both online and offline)Experience working in a start-up / high growth companyExperience managing a reasonably sized budgetExperience in social media, influencer, content marketing and storytelling Core Skills/Competencies: Excellent spoken and written EnglishStrategic thinkingSelf-motivated and takes responsibilityAnalytically mindedHigh drive for resultsAbility to be flexible deal with ambiguityCreativityAttention to detailVisual design acumen %BUTTON_APPLY_TO_POSITION%%BUTTON_APPLY_USING_INDEED%%BUTTON_APPLY_USING_LINKED_IN%%FOOTER_POWERED_BY%breezy