Designer

Skip to main content Designer Aerflo New York City Metropolitan Area Apply Designer Aerflo New York City Metropolitan Area 6 days ago Over 200 applicants See who Aerflo has hired for this role Apply Save Report this job About the CompanyAerflo is redefining hydration on the go with the world’s first portable soda maker that turns still water into sparkling water anytime, anywhere. Rooted in innovation, good design and sustainability, we’re building a future where sparkling water is more accessible, less wasteful, and infinitely more enjoyable.About the RoleThis is a rare opportunity to shape a category-defining brand. Aerflo is creating the world's first portable sparkling water maker and defining the category. You’ll get to design it. As our Brand & Digital Designer, you’ll take bring our brand to life across every consumer touchpoint, evolving it as the brand grows.You’ll help bring this brand to life: extending the brand foundations across every channel, evolving the visual language for Aerflo, defining the system for Aerflo for partnerships with well-known reusable water brands like Hydro Flask, and telling our sustainability story and impact in visually interesting ways.The ideal candidate is part art director, part hands-on designer. You have an eye, you’ve worked on modern, premium brands, and you can both set creative direction and execute it yourself across email, social, and web. You're comfortable working with other creative designers and freelancers when needed. You’re fluent in leveraging AI where it makes sense to scale creative, while continuing to keep a human touch and meet brand standards.You’ll report to the VP of Marketing and work closely with the Cofounders, Social & Community Lead, Performance Marketing and Email.As our Brand & Digital Designer, you’ll:Art Direction & BrandOwn the look and feel of Aerflo across every channel, evolving it as the brand grows.Steward the core identity system: typography, color, iconography, illustration, and motion, captured in brand guidelines that keep us cohesive everywhere.Define the visual language for Aerflo for Systems, our partnerships with established reusable water brands.Art-direct photo and video shoots from brief to final selects, partnering with photographers and creators to build a distinctive library of product and lifestyle content.Translate our sustainability story into compelling visuals, less waste, cans saved, carbon footprint, that make people feel something.Design ExecutionDesign email from concept to send: lifecycle, promotional, and editorial, in partnership with the Email team.Create social assets for both organic and paid, statics and motion-ready graphics, that are native to each platform and built to perform.Produce website graphics and oversee site layout, partnering with developers and marketing to keep the experience on-brand and conversion-minded.Build and maintain templates, design systems, and brand guidelines that keep quality high and execution fast as we scale.Leverage AI tools where applicable to produce, iterate, and ship high-quality creative at volume, from concepting to variant generation for testing always maintaining a human eye.Stay ahead of emerging creative and AI tooling, and bring the best of it into how we work.Qualifications5+ years in design, with a mix of art direction and hands-on graphic design.A portfolio that shows an exceptional eye and range across brand, email,...