We’re looking for a Brand Design Lead with signage and wayfinding expertise to join our Austin Lifestyle Studio—where we shape experiences across Texas and beyond. Our work spans college football stadiums, MLS venues, hospitality destinations, landmark lifestyle districts, high-rises, and iconic workplace brands. At the heart of our studio is an experience-driven mindset—where brand strategy, storytelling, and spatial design converge to create places people love.
Your Role
In this role, you are a people and project leader, a creator of strategy, a design thinker, a client advocate and a relationship steward. You are a practice builder, who leverages a diverse portfolio of projects and business acumen to engage in new clients and project work. This role is for a leader who loves to push new ideas, is passionate about design, and gets excited about leading diverse projects and extremely talented creatives.
What You Will Do
Strategic Growth
Marketing and developing new business on a consistent basis
Attending, hosting, or speaking at industry events
Increasing Gensler’s visibility in the marketplace
Working closely with our marketing team to ensure business development reporting, lead generation, fee development, project
marketing, proposal writing, and ensuring timely responses
Leadership
Building the industry’s most creative team of designers
Enabling the team to reach their individual potential and maintain a positive team environment
Building staff capabilities through programs that improve individual design skills, technical skills, communication, and project management
Provide a creative, innovative, and nurturing environment
Team Management
Representing the interests of the Brand team and ensuring issues are addressed and resolved expeditiously
Monitoring and evaluating the efficiency and effectiveness of all staff, business, and financial operations within the Dallas Brand team
Managing and mentoring team members
Providing direction on initiatives and project focus
Participating in management meetings, studio meetings, staffing, mentoring, and providing creative direction to design teams
Staff Development
Working closely with your team to ensure an outstanding experience
Overseeing hiring, employee work performance, learning, professional development, bonus review, appointment input, and evaluation.
Inspiring creativity by partnering with design leaders to develop Brand strategies
Projects
Leading projects and ensuring client satisfaction
Focusing on project process, service/delivery, work environment, project documentation, and building clients’ trust and loyalty in Gensler
Where appropriate, acting as the liaison to our clients and becoming the voice of the client guiding project teams
Collaborating with other office leaders, Practice Area Leaders, team members, and colleagues to promote an inter-disciplinary design approach and philosophy
Your Qualifications
15+ years of experience in brand strategy, print design, and environmental graphics
Bachelors Degree in Fine Arts, Graphic Design, or related field
Ability to be client-facing and bring in business
Exceptional design sense with the ability to provide clear, critical design reviews to project teams
Excellent communication skills and experience as the main point of contact for clients, vendors, consultants, and project teams
Ability to lead complex, multifaceted projects while exhibiting financial stewardship and adhering to demanding project schedules
Ability to work closely with design leadership across Gensler to promote an interdisciplinary design philosophy and to facilitate its advancement both inside and outside of the firm
Desire to develop, motivate, and mentor young design professionals
Demonstrated success in building, nurturing, and sustaining client relationships
This position is in-person. Successful candidates will be located in the Austin, Texas area. If you’re open to relocating to the area, please apply! Non-local candidates are welcome. U.S. News & World Report’s 2025-2026 study ranks Austin in the top 10 Best Big Cities to Live in the U.S.!
Life at Gensler
At Gensler, we are as committed to enjoying life as we are to delivering best-in-class design. From curated art exhibits to internal design competitions to “Well-being Awareness Week,” our offices reflect our people’s diverse interests.
We encourage every person at Gensler to lead a healthy and balanced life. Our comprehensive benefits include medical, dental, vision, disability, wellness programs, flex spending, paid holidays, and paid time off. We also offer a 401k, profit sharing, employee stock ownership, and twice annual bonus opportunities. Our annual base salary range has been established based on local markets.
As part of the firm’s commitment to licensure and professional development, Gensler offers reimbursement for certain professional licenses and associated renewals and exam fees. In addition, we reimburse tuition for certain eligible programs or classes. We view our professional development programs as strategic investments in our future.