This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for an Analista de SEO Sênior based in Brazil.
This is an exciting opportunity for an experienced SEO professional who wants to lead organic growth strategies in a fast-moving technology and financial services environment. In this role, you will own scalable SEO initiatives focused on increasing visibility, qualified traffic, and business impact through data-driven strategies. You will combine technical SEO expertise, content optimization, AI-powered workflows, and performance analysis to improve digital acquisition channels. Working closely with marketing, product, content, and engineering teams, you will help shape innovative approaches to search and generative AI discovery. This position is ideal for someone passionate about experimentation, automation, and building sustainable growth engines through technology and data.
This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for an Analista de SEO Sênior based in Brazil.
This is an exciting opportunity for an experienced SEO professional who wants to lead organic growth strategies in a fast-moving technology and financial services environment. In this role, you will own scalable SEO initiatives focused on increasing visibility, qualified traffic, and business impact through data-driven strategies. You will combine technical SEO expertise, content optimization, AI-powered workflows, and performance analysis to improve digital acquisition channels. Working closely with marketing, product, content, and engineering teams, you will help shape innovative approaches to search and generative AI discovery. This position is ideal for someone passionate about experimentation, automation, and building sustainable growth engines through technology and data.
Accountabilities:
- Design and lead comprehensive SEO content strategies, from keyword research and planning to execution and measurement of organic revenue impact.
- Develop scalable AI-assisted content workflows, including research, content briefs, drafting support, E-E-A-T reviews, optimization, and content refresh processes.
- Optimize content for emerging search experiences, including Generative Engine Optimization (GEO) and Answer Engine Optimization (AEO), improving visibility across AI-powered search platforms.
- Analyze and combine data from Google Search Console, GA4, and internal conversion metrics to identify meaningful growth opportunities beyond traffic volume.
- Manage technical SEO initiatives, including crawling, indexing, rendering, structured data, and website performance improvements.
- Conduct competitive analysis, benchmarking, and keyword research to identify market opportunities.
- Build and automate SEO processes using scripts, AI agents, and productivity tools to improve efficiency and scalability.
- Partner with developers to define technical requirements, validate implementations, and ensure SEO best practices are incorporated into products and platforms.
- Support the development of tools and solutions that improve user acquisition and digital growth.
- Monitor SEO performance indicators and communicate insights, recommendations, and strategic opportunities to stakeholders.
- Contribute to SEO initiatives across platforms such as Google Discover, Google News, YouTube, and app stores.
- Extensive experience managing SEO content projects at scale, with a strong focus on organic traffic growth and conversion results.
- Practical experience using artificial intelligence tools in daily workflows, including prompt engineering, AI automation processes, and evaluation of AI-generated outputs.
- Strong knowledge of the three main SEO pillars: on-page, technical, and off-page SEO, including crawling, indexing, rendering, and link building.
- Advanced proficiency with SEO tools such as Semrush, Ahrefs, Screaming Frog, Google Search Console, and Google Analytics 4.
- Strong understanding of SEO analytics, keyword research, competitor analysis, and performance measurement.
- Knowledge of GEO/AEO, semantic SEO, entities, topics, structured data, and content optimization for large language models.
- Experience applying E-E-A-T and YMYL principles, especially for sensitive industries such as finance.
- Proven experience with Google Discover and Google News optimization strategies.
- Strong knowledge of WordPress and end-to-end content strategies.
- Advanced Excel or Google Sheets skills.
- Experience with YouTube SEO and App Store Optimization (ASO).
- Familiarity with HTML and JavaScript is considered an advantage.
- Experience with AI tools and platforms such as Claude Code, n8n, GPT, or similar technologies is a plus.
- Knowledge of product management, inbound marketing, Google Data Studio, and financial websites is considered an advantage.
- English proficiency is a plus.
- Strong analytical thinking, ownership mindset, communication skills, and ability to collaborate with cross-functional teams.
- Flexible work model:
- Hybrid option for professionals based in Fortaleza/CE and metropolitan region or São Paulo/SP.
- Remote option for professionals located in other regions of Brazil.
- Meal and food allowance through iFood benefits card.
- Transportation allowance through iFood benefits card for eligible employees.
- Health insurance with full company coverage of the monthly fee (with co-participation).
- Access to TotalPass fitness and wellbeing programs.
- Access to health and discount platforms supporting personal wellbeing.
- Childcare assistance according to applicable agreements.
- Birthday day off to celebrate your special month.
- Birthday voucher benefit.
- Annual profit-sharing program (PPR).
- Flexible dress code and an inclusive, collaborative work environment.
- Opportunity to work on innovative digital growth initiatives using data, technology, and AI.
- Culture focused on diversity, autonomy, learning, and continuous improvement.