Manager – Media Strategy & Planning Casino

Role responsibilities

The Manager - Media Strategy & Planning will support the development and execution of media investment strategies for iGaming products. This includes overseeing media activation strategies for brand campaigns and collaborating with various internal and external teams.

Requirements

Candidates should have a bachelor's degree in a relevant field and 6-10 years of experience in media strategy, particularly in the real money gaming industry. A strong background in both brand and performance media is essential, along with a passion for casino or gaming culture.

Key skills

Media Strategy, Media Planning, Brand Marketing, Creative Collaboration, Analytics, User Acquisition, Performance Marketing, iGaming, Customer Acquisition, Customer Retention, Testing, Measurement, Operational Excellence, Communication, Innovation, Entrepreneurial Spirit

Keywords

Media Strategy, Media Planning, iGaming, Brand Marketing, Creative, Analytics, User Acquisition, Performance Marketing, Customer Acquisition, Customer Retention, Testing, Measurement, Operational Excellence, Digital Marketing, Casino, Gaming Culture