This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Travel Performance Manager based in the United States.
This role is responsible for driving growth and efficiency across a B2B travel product’s paid acquisition strategy.
You will own the performance marketing portfolio, managing investment decisions across search, social, programmatic, CTV, audio, and emerging channels.
The position combines strategic planning, hands-on execution, creative testing, and advanced measurement to accelerate customer acquisition.
You will play a key role in improving conversion from new business sign-ups to first-time bookings while maximizing marketing efficiency.
Working closely with analytics, product, creative, and lifecycle teams, you will influence how travel solutions reach and engage business customers.
This opportunity is ideal for a data-driven marketer who thrives in fast-growing environments and enjoys building scalable acquisition programs.
This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Travel Performance Manager based in the United States.
This role is responsible for driving growth and efficiency across a B2B travel product’s paid acquisition strategy.
You will own the performance marketing portfolio, managing investment decisions across search, social, programmatic, CTV, audio, and emerging channels.
The position combines strategic planning, hands-on execution, creative testing, and advanced measurement to accelerate customer acquisition.
You will play a key role in improving conversion from new business sign-ups to first-time bookings while maximizing marketing efficiency.
Working closely with analytics, product, creative, and lifecycle teams, you will influence how travel solutions reach and engage business customers.
This opportunity is ideal for a data-driven marketer who thrives in fast-growing environments and enjoys building scalable acquisition programs.
Accountabilities:
- Own the full paid performance portfolio across search, social, programmatic, CTV, audio, and emerging acquisition channels.
- Develop and execute strategies to increase net-new business sign-ups and improve conversion rates into first-time bookings.
- Manage paid media investments with a focus on product-level ROAS, LTV:CAC, and long-term growth outcomes rather than channel-specific metrics alone.
- Analyze campaign performance, identify optimization opportunities, and make data-driven decisions regarding scaling, maintaining, or reducing spend.
- Partner with analytics and product teams to improve attribution, measurement accuracy, and funnel performance.
- Lead creative testing strategies by developing hypotheses, evaluating results, and scaling high-performing concepts.
- Expand into new paid channels through structured experimentation, testing, and performance evaluation frameworks.
- Build recurring performance reporting and communicate insights, challenges, and growth opportunities to key stakeholders.
- Collaborate with lifecycle and CRM teams to ensure a seamless transition from acquisition to customer engagement.
- Leverage AI tools and automation workflows to improve audience development, reporting, creative processes, and campaign optimization.
- 7–10 years of experience in performance marketing, growth marketing, digital acquisition, or a related field.
- Proven experience managing full paid media portfolios across multiple channels, including search, social, and programmatic.
- Strong understanding of acquisition metrics such as ROAS, LTV:CAC, payback periods, attribution, and incrementality.
- Experience managing large-scale paid campaigns while maintaining efficiency during periods of growth.
- Ability to identify and test new acquisition channels, including CTV, audio, podcasts, direct mail, or emerging platforms.
- Strong creative strategy skills with the ability to brief, evaluate, and optimize marketing assets.
- Comfortable using AI tools and adapting quickly to new technologies, platforms, and workflows.
- Functional experience with SQL, BI tools, or analytics platforms to independently analyze performance data.
- Understanding of measurement frameworks such as attribution modeling, marketing mix modeling (MMM), and experimentation.
- Experience in B2B SaaS, travel, fintech, T&E, or other high-growth business environments is preferred.
- Strong communication skills with the ability to present insights clearly to both executives and cross-functional teams.
- Results-oriented mindset focused on business impact, efficiency, and measurable growth.
- Competitive base salary range of $112,000 - $155,000 USD, depending on experience, expertise, and location.
- Potential additional compensation through equity and/or variable pay opportunities.
- Comprehensive benefits package designed to support employee wellbeing and professional growth.
- Flexible hybrid and remote work options based on role requirements and location.
- Supportive work environment with resources and tools needed to succeed.
- Opportunity to contribute to a fast-growing platform transforming the future of business travel.
- Collaborative culture focused on innovation, ownership, and meaningful impact.
The Travel Performance Manager will own the strategy, execution, and optimization of paid marketing initiatives designed to grow B2B travel adoption while improving acquisition efficiency and customer lifetime value.
Requirements:
The ideal candidate is an experienced performance marketing professional with a strong track record of scaling acquisition programs, managing significant paid media investments, and optimizing campaigns against measurable business outcomes.