Product Marketing Manager, Brand and Reputation Marketing (Fixed-Term Contract)

Product Marketing Manager, Brand and Reputation Marketing (Fixed-Term Contract) _corporate_fare_ Google _place_ Warsaw, Poland **Mid** Experience driving progress, solving problems, and mentoring more junior team members; deeper expertise and applied knowledge within relevant area. **Minimum qualifications:** + Bachelor's degree or equivalent practical experience. + 4 years of experience in marketing working across one or more marketing fields (i.e. growth, product marketing, brand marketing, social). + Experience managing cross-functional or cross-team projects. **Preferred qualifications:** + Experience of driving strategic, multi-year initiatives with continuous performance and user experience improvement. + Experience in working in marketing, strategic Consulting, sales, or go-to-market. + Experience of creating and executing successful marketing strategy and campaigns in business-to-consumer (B2C) or business-to-business (B2B), as well as managing high touch events. + Excellent team-work skills and ability to work with cross-functional teams. + Excellent presentation and communication skill with distinctive problem-solving and analysis skills, impeccable business judgement with creative flair to bring fresh ideas into product positioning and marketing campaigns. **About the job** Whether you're on a consumer product (like Gmail, Search, Maps, Chrome, Android) or a business product (Google Ads, AdSense, Google Marketing Platform, Analytics), you take part in a complete marketing experience as you lead every facet of the product's journey. From determining positioning, naming, competitive analysis, feature prioritization and external communications, you help shape the product and help it grow a consumer base. This means you work with a cross-functional team across Sales, corporate communications, legal, webmasters, product development, engineering and more. In this role, you'll be involved with product marketing strategy from beginning to end.Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world's problems--from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can--changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.Individual pay is determined by factors including job-related skills, experience, and relevant education or training. Poland: zł228000 - zł234000 (PLN) + 15% bonus target Learn more aboutbenefits at Google (https://www.google.com/about/careers/applications/benefits/) . **Responsibilities** + Develop and implement comprehensive marketing strategies, programs and events for the CEE market, providing strategic guidance for launching and growing Google product features and services. + Conduct in-depth market analysis to identify key trends, customer needs, and the competitive landscape in CEE, translating complex data into actionable insights for informed marketing decisions and providing market context for strategic planning. + Communicate marketing strategies and campaign results to stakeholders, including sales, product, and leadership teams, and collaborate with cross-functional teams to align marketing efforts with overall business objectives. + Develop and execute innovative, medium- to large-scale marketing campaigns across various channels, including physical and digital events, to drive product education, engagement, and adoption. + Manage campaign and program budgets, timelines, and performance metrics to ensure optimal return on investment. Information collected and processed as part of your Google Careers profile, and any job applications you choose to submit is subject to Google'sApplicant and Candidate Privacy Policy (./privacy-policy) . Google is proud to be an equal opportunity and affirmative action employer. We are committed to building a workforce that is representative of the users we serve, creating a culture of belonging, and providing an equal employment opportunity regardless of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition (including breastfeeding), expecting or parents-to-be, criminal histories consistent with legal requirements, or any other basis protected by law. See alsoGoogle's EEO Policy (https://www.google.com/about/careers/applications/eeo/) ,Know your rights: workplace discrimination is illegal (https://careers.google.com/jobs/dist/legal/EEOC\_KnowYourRights\_10\_20.pdf) ,Belonging at Google (https://about.google/belonging/) , andHow we hire (https://careers.google.com/how-we-hire/) . If you have a need that requires accommodation, please let us know by completing ourAccommodations for Applicants form (https://goo.gl/forms/aBt6Pu71i1kzpLHe2) . Google is a global company and, in order to facilitate efficient collaboration and communication globally, English proficiency is a requirement for all roles unless stated otherwise in the job posting. To all recruitment agencies: Google does not accept agency resumes. Please do not forward resumes to our jobs alias, Google employees, or any other organization location. Google is not responsible for any fees related to unsolicited resumes. Equity is granted exclusively and discretionarily by Alphabet Inc. on the basis of an agreement concluded between you and Alphabet Inc. Alphabet Inc. is your sole contractual partner with respect to equity grants. GSU grants are not guaranteed, are discretionary, are subject to approval by the Alphabet Inc. board of directors or its delegate, the terms of the relevant Alphabet Inc. stock plan, and your grant agreement. They have no impact on statutory payments. Current or past grants do not confer an acquired right. Google is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. See also https://careers.google.com/eeo/ and https://careers.google.com/jobs/dist/legal/OFCCP_EEO_Post.pdf If you have a need that requires accommodation, please let us know by completing our Accommodations for Applicants form: https://goo.gl/forms/aBt6Pu71i1kzpLHe2.