This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Senior Acquisition Manager based in Germany.
As a Senior Acquisition Manager, you will own and shape the entire customer acquisition strategy across multiple business segments, driving growth from awareness through qualified pipeline generation. This is a high-impact role that combines strategic planning, account-based marketing, paid acquisition, analytics, and cross-functional collaboration. Working in a remote-first, fast-growing SaaS environment, you will have the autonomy to build new acquisition programs from the ground up, optimize existing channels, and directly influence revenue growth. If you thrive on creating scalable growth engines, making data-driven decisions, and leading initiatives with measurable business impact, this opportunity offers exceptional ownership and career growth.
This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Senior Acquisition Manager based in Germany.
As a Senior Acquisition Manager, you will own and shape the entire customer acquisition strategy across multiple business segments, driving growth from awareness through qualified pipeline generation. This is a high-impact role that combines strategic planning, account-based marketing, paid acquisition, analytics, and cross-functional collaboration. Working in a remote-first, fast-growing SaaS environment, you will have the autonomy to build new acquisition programs from the ground up, optimize existing channels, and directly influence revenue growth. If you thrive on creating scalable growth engines, making data-driven decisions, and leading initiatives with measurable business impact, this opportunity offers exceptional ownership and career growth.
Accountabilities
- Own the end-to-end acquisition strategy across multiple customer segments, managing the full funnel from awareness to sales-qualified opportunities.
- Develop and execute paid acquisition strategies across digital channels, optimizing budget allocation and identifying new growth opportunities.
- Build and scale an Account-Based Marketing (ABM) program, including target account selection, campaign strategy, nurture programs, and sales alignment.
- Design, launch, and optimize multi-touch nurture campaigns using email, retargeting, and content-driven engagement.
- Lead relationships with external performance marketing agencies, setting objectives and evaluating success based on pipeline and revenue outcomes.
- Collaborate closely with sales, product, design, and content teams to ensure acquisition strategies align with business priorities.
- Analyze acquisition performance, attribution data, and pipeline metrics to guide investment decisions and improve conversion across the funnel.
- Leverage AI-powered tools to accelerate analysis, uncover actionable insights, and improve campaign performance.
- Develop creative briefs and content direction that support effective demand generation and customer engagement.
- Continuously test, evaluate, and refine acquisition strategies while identifying opportunities to improve scalability and efficiency.
- Proven experience leading B2B customer acquisition strategies with significant ownership across the full marketing funnel.
- Extensive hands-on experience designing, launching, and optimizing Account-Based Marketing (ABM) programs.
- Strong background managing paid acquisition channels such as Google Ads, LinkedIn, Meta, Reddit, or similar platforms.
- Demonstrated ability to connect marketing performance to pipeline generation, revenue, and business outcomes using data-driven decision-making.
- Experience developing nurture strategies for complex B2B buying journeys and long sales cycles.
- Ability to collaborate effectively with sales teams to create seamless lead handoff processes and improve pipeline quality.
- Strong analytical skills with experience interpreting attribution, conversion, and pipeline metrics.
- Experience managing external agencies and cross-functional stakeholders while maintaining accountability for results.
- Familiarity with platforms such as HubSpot, Google Analytics 4, customer data platforms, or similar marketing technologies is advantageous.
- Experience within SaaS, product-led growth (PLG), manufacturing, inventory management, or supply chain software is considered a plus.
- Excellent communication, strategic thinking, organizational, and stakeholder management skills.
- Comfortable working independently in a remote, high-growth environment with a high degree of ownership.
- Competitive market-based salary.
- Employee stock option plan.
- Fully remote, flexible work environment with a results-oriented culture.
- Home office stipend to support your remote workspace.
- Health and wellness allowance.
- Minimum of four weeks of annual leave, aligned with local regulations.
- Three paid health days each year plus an additional day off for your birthday.
- One-month paid sabbatical after every four years of service, including a €1,000 travel budget.
- Opportunity to build and own a strategic acquisition function with significant influence on business growth.
- Modern technology stack and AI-powered tools that enhance productivity and decision-making.
- Collaborative international team with opportunities for occasional global travel.