Digital Lead

Company Description

Powered locally and aligned globally, Publicis Production EMEA Hub forms the regional backbone of Publicis Production. With over 1.200 talented professionals based in the Czech Republic, Bulgaria, Hungary, Poland, the UK, and Mauritius, we enable smarter, faster, and more connected content delivery for global brands. Our integrated capabilities include post and primary production, versioning, commerce, web development, CRM, and language services. As part of the global Publicis Production network, our mission is to transform production into a true growth driver. By combining tech, data, automation, and AI, we deliver intelligent content at scale. We are proud to power Publicis Groupe's ambition to build the world's best global integrated production offering.

Overview

The Digital Lead is a capacity-level leadership role responsible for overseeing, developing, and continuously improving digital design, web, and creative designer capabilities across the organization.

 

This role acts as a functional authority and strategic partner to department managers, digital teams, and clients, ensuring alignment with company strategy, digital standards, technical excellence, and scalability objectives. While not a direct line manager for all creative engineers, web designers, or digital graphic designers, the Digital Lead provides expert guidance, governance, coaching, and escalation support across multiple teams and client ecosystems.

 

The role has a strong client-facing dimension, focusing on experience quality, technical robustness, operational maturity, efficiency, and long-term capability growth within digital-first creative environments.

Responsibilities

Functional Leadership & Governance

• Provide functional leadership oversight for Digital Design, Web, and Creative Designer teams across the organization
• Define, standardize, and evolve digital design systems, technical frameworks, development standards, and quality benchmarks
• Ensure alignment with company strategy, digital vision, UX/UI principles, technical policies, and delivery standards
• Act as a senior escalation point for managers and clients in complex, high-risk, or high-visibility digital deliveries
• Drive continuous improvement initiatives focused on experience quality, performance, scalability, accessibility, and technical excellence

People Development & Capability Building

• Support department managers in recruitment, onboarding, and performance evaluation of creatives, web designers, and digital graphic designers
• Ensure the systematic sharing of expertise from senior digital practitioners and global hubs to strengthen digital design, web, and creative design capabilities, while aligning local teams with group standards and innovative practices.
• Assess competencies and define clear growth paths, skill matrices, and role frameworks across digital disciplines
• Design and deliver training programs, onboarding frameworks, and knowledge-sharing initiatives for digital teams
• Strengthen leadership and delivery capabilities of managers and senior digital contributors through coaching and guidance

Client Advisory & Ecosystem Optimization

• Act as a capacity expert for clients on digital design, web, and creative engineering initiatives, advising on the creation, deployment, and scaling of digital delivery frameworks and experience-driven workflows, in collaboration with internal teams and client points of contact.
• Analyze client digital ecosystems to identify experience gaps, technical risks, scalability issues, and workflow inefficiencies
• Propose and implement tailored solutions to optimize client digital workflows, team structures, platforms, and operational maturity
• Identify and resolve organizational and client-side bottlenecks through scalable digital processes, architectures, and standards
• Act as a trusted advisor to clients on digital strategy, user experience, feasibility, performance constraints, and innovation opportunities

Operational Excellence & Scalability

• Standardize and adapt digital workflows, toolchains, design systems, development practices, and documentation
• Ensure strong collaboration between creative engineering, design, UX, project management, and production stakeholders
• Oversee and validate cost estimates and efficiency drivers linked to digital production and delivery activities
• Monitor performance indicators related to experience quality, performance, delivery speed, maintainability, and scalability
• Lead the adoption of AI-enabled digital capabilities across creative engineering and digital design, enhancing user experience, performance, workflow automation, and decision-making through responsible and scalable implementation.

Success Metrics & Outcomes

• Increased digital capability maturity across web, digital design, and creative engineering teams
• High levels of client trust in digital experience quality, technical choices, and strategic guidance
• Reliable and scalable recruitment and onboarding of digital talent aligned with evolving platform needs
• Widely adopted digital frameworks and delivery practices that remain flexible across client contexts
• Observable improvement in digital leadership effectiveness, technical judgment, and delivery accountability
• Stronger scalability, performance, and sustainability of digital platforms and workflows
• Effective cross-discipline collaboration across design, engineering, UX, project management, and client stakeholders

Qualifications

• 10+ years of experience in digital-focused creative and technical environments, including web, UX/UI, and creative technology
• Proven experience in a senior or capacity leadership role, providing oversight, standards, and governance across multiple digital teams
• Deep expertise in digital design principles, UX/UI best practices, responsive design, accessibility standards, and interaction design
• Strong understanding of web technologies and digital production workflows, including front-end frameworks, CMS ecosystems, and performance considerations
• Solid knowledge of creative engineering practices, including design-to-development handoff, component-based systems, and scalable architectures
• Strong familiarity with digital design and prototyping tools (e.g., Figma, Adobe Creative Suite, and related platforms) and modern development environments
• Demonstrated ability to analyze complex client and organizational digital ecosystems and drive experience and operational improvements
• Strong systems-thinking mindset, with the ability to design scalable digital processes, platforms, and governance models
• Excellent stakeholder management and communication skills, with the ability to influence senior clients
• Proven capability to act as a strategic digital advisor
• Fluent in English and French (mandatory)

Additional Information

• Opportunity to develop in a stable company with an established position in the market.
• Extensive range of online training courses in cooperation with reputable market partners.
• Opportunity to participate in international and local development projects and programmes.
• International working environment.
• Attractive package of non-wage benefit.
• Friendly and casual working atmosphere in a close-knit team filled with positive energy.