This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Director, Marketing Operations and Analytics based in the United States.
This is a high-impact leadership role at the intersection of marketing strategy, data analytics, and operational excellence within a fast-scaling, AI-driven technology environment. You will partner closely with senior marketing leadership to shape how performance is measured, optimized, and scaled across global initiatives. The role focuses on building a unified, data-driven marketing operating system that improves decision-making, efficiency, and cross-functional alignment. You will lead efforts to define KPIs, develop scalable reporting frameworks, and ensure marketing investments are tied to measurable business outcomes. Acting as a central connector across teams, you will streamline processes, eliminate silos, and strengthen marketing execution through insights and governance. This role is ideal for a strategic, analytically minded leader who thrives in complex, high-growth environments and enjoys turning data into actionable business impact.
This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Director, Marketing Operations and Analytics based in the United States.
This is a high-impact leadership role at the intersection of marketing strategy, data analytics, and operational excellence within a fast-scaling, AI-driven technology environment. You will partner closely with senior marketing leadership to shape how performance is measured, optimized, and scaled across global initiatives. The role focuses on building a unified, data-driven marketing operating system that improves decision-making, efficiency, and cross-functional alignment. You will lead efforts to define KPIs, develop scalable reporting frameworks, and ensure marketing investments are tied to measurable business outcomes. Acting as a central connector across teams, you will streamline processes, eliminate silos, and strengthen marketing execution through insights and governance. This role is ideal for a strategic, analytically minded leader who thrives in complex, high-growth environments and enjoys turning data into actionable business impact.
Accountabilities:
- Partner with marketing leadership to define and operationalize data-driven marketing strategies, including KPI frameworks, performance scorecards, and predictive analytics initiatives.
- Lead marketing operations and analytics efforts to ensure accurate, scalable, and actionable reporting across all marketing programs.
- Drive cross-functional alignment between marketing, sales, product, and data teams to improve visibility, consistency, and decision-making.
- Oversee marketing performance tracking, ensuring clear visibility into campaign effectiveness, budget efficiency, and ROI against targets.
- Develop and implement data governance practices to ensure high-quality, compliant, and reliable marketing data across systems and tools.
- Act as a central operational liaison, resolving bottlenecks and improving communication across teams to accelerate execution.
- Lead optimization of marketing processes and workflows to improve efficiency, scalability, and agility without introducing unnecessary complexity.
- Manage and support the Marketing Operations function, including campaign execution enablement, MarTech optimization, and reporting infrastructure.
- Provide actionable, data-driven insights and recommendations to senior leadership to guide strategic marketing decisions.
- 8–10+ years of experience in marketing operations, analytics, strategy, or related roles in fast-paced, data-driven environments.
- Bachelor’s degree in business, marketing, communications, or a related field; advanced degree (MBA) preferred.
- Strong background in cross-functional program management, ideally in high-growth or consulting environments.
- Proven ability to design and manage complex, data-driven marketing systems, including KPI frameworks and performance reporting structures.
- Hands-on experience with marketing automation platforms such as Marketo, including campaign execution and CRM integration.
- Strong proficiency with data visualization and analytics tools such as Looker, Tableau, or equivalent platforms.
- Demonstrated ability to translate complex data into clear insights and strategic recommendations for executive stakeholders.
- Strong communication and stakeholder management skills with experience aligning diverse cross-functional teams.
- Experience in change management, process optimization, and organizational transformation initiatives.
- Highly analytical, proactive, and comfortable operating in fast-moving, ambiguous environments.
- Competitive compensation aligned with experience and market benchmarks
- Opportunity to shape and scale global marketing operations in a high-growth technology environment
- Exposure to advanced AI-driven infrastructure and data-intensive marketing systems
- Strong cross-functional collaboration with senior leadership and technical teams
- Career growth opportunities within a rapidly scaling, innovation-focused organization
- Dynamic, fast-paced environment emphasizing ownership, accountability, and impact
- Comprehensive benefits package including healthcare coverage and paid time off (where applicable)
- Remote-friendly flexibility depending on role structure and location.