Digital Growth Manager - Phillipines

Digital Growth Manager - Phillipines LocationPhilippinesEmployment TypeFull timeLocation TypeRemoteDepartmentGrowthGrowth AsiaLemFi (Series B) is building the go-to financial app for the Global South.Moving to a new country shouldn’t mean starting from zero. That's why our team of 400+ spanning 20+ countries is building a financial ecosystem that helps immigrants stay connected to home, build stability, and create wealth regardless of where they are from or where they live.What began as fast, affordable remittances is now evolving into a complete platform for multi-currency accounts, payments, credit, and long-term financial growth.With millions of users across the globe, we process over $1B in monthly transactions to 30+ countries, proving that borders shouldn't limit financial opportunity.About the roleYou'll drive LemFi's online user acquisition and engagement strategies across international markets, architecting a holistic digital ecosystem targeting the Southeast Asian diaspora globally. Your primary objective is to expand our reach and solidify brand presence among Filipino and broader Southeast Asian communities in the UK, USA, Europe, Canada and Australia. You won't just manage influencers. You'll scale influencer networks, forge B2B partnerships, cultivate engaged communities, and deliver measurable user growth and revenue. Working closely with Marketing, Product and Growth teams, you'll have the creative freedom and analytical backing to optimise campaigns that improve unit economics and connect the global Filipino community with home.What you'll build and ownScale influencer networks. Onboard, manage and grow an influencer roster to execute high-impact campaigns targeting the Southeast Asian diaspora globally.Forge strategic partnerships. Develop B2B online growth partnerships and lead PR efforts with media channels and publications to amplify LemFi's global reach.Build engaged communities. Cultivate active online communities that strengthen brand presence and drive organic conversions from sign-ups to transacting users.Collaborate on content. Partner with designers and cross-functional teams to translate audience insights and market research into compelling, high-converting ad creatives. Work closely with the Paid Ads team to ensure a pipeline of conversion-driven content.Own the metrics. Take direct accountability for key financial and growth indicators: new user sign-ups, conversion rates, CAC (cost of acquisition) and recurring revenue for the Philippines corridor.Manage CRM functions. Track churn, manage the transactor lifecycle and collaborate with Finance, Legal and Compliance teams to ensure compliant, effective campaigns.Act as cultural ambassador. Be the diaspora and cultural expert for the Philippines market during regional events and cross-functional planning.Your experienceRelevant experience in influencer management or digital growth roles, with hands-on expertise managing and optimising influencer or KOL campaigns across Google, Facebook, TikTok and YouTube.Strong background in influencer marketing and community building, with B2B partnerships experience being a strong plus.Deep understanding of ad content creation, A/B testing and campaign optimisation.Highly analytical mindset. You interpret complex data to make smart strategic decisions that improve inventory efficiency and user retention, not just chase vanity metrics.Excellent communication skills with the ability to interpret data and drive conversion rate optimisation from sign-up to transacting user.Strategic and execution-focused. You combine big-picture thinking with hands-on approach, diving deep into campaign metrics to continuously optimise for ROI.Relationship-driven. You naturally build strong connections with influencers, agencies and internal teams. Ideally you have an existing network within the Southeast Asian diaspora.Nice to haveExperience with CRM platforms and churn tracking.Fintech, remittance or financial services...