Digital Marketing Coordinator - Everyday Credit Cards

Job Description

What is the opportunity?​

The Digital Marketing Coordinator - Everyday Credit Cards position will work closely with the Senior Digital Marketing Managers - Everyday Credit Cards, Marketing partners and RBC Everyday Credit Cards business leads. You will support digital development, maintenance, and content implementation of various Everyday Credit Cards digital marketing assets - including offer landing pages, product pages, etc.

What will you do?

• Support the end-to-end management of digital development and maintenance of projects, including stakeholder/legal approval, translation and working with internal copywriters and designers to request and manage project content

• Assist in the execution of various integrated marketing tactics in alignment with stakeholder and business objectives

• Support the management of digital request for HTML, deeplinks, vanity and redirects

• Leverage Google Analytics (GA4) and other tools to analyze channel performance. Translate data to performance reporting and actionable optimization

• Design and execute A/B tests on credit card pages for continuous optimization to drive card acquisition

• Participate in regular stakeholder meetings, supporting preparation of agendas, updates, and follow-up actions

• Ensure that project deliverables are of a high quality and any development adheres to the standards of RBC

• Manage timelines to ensure launch dates and timing are adhered to

• Ensure applicable pages are accurate, function properly and comply with all RBC regulatory standards, design requirements and SEO/AEO guidelines

What do you need to succeed?

Must-have:

• Post-secondary degree/diploma

• Experience in online marketing or related marketing

• Excellent written and verbal communication skills

• Ability to work with minimum supervision and as a part of the larger team

Nice to have:

• Experience with web content management systems

• Web analytics experience including Google Analytics

• Experience with responsive design and development (HTML, CSS, Javascript, XML/JSON, databases, APIs)

• Experience with digital marketing best practices and SEO practices

• Experience with project management tools (Asana, JIRA, etc)

• Experience within the financial industry would be an asset

What’s in it for you?

We thrive on the challenge to be our best, progressive thinking to keep growing, and working together to deliver trusted advice to help our clients thrive and communities prosper. We care about each other, reaching our potential, making a difference to our communities, and achieving success that is mutual.

• A comprehensive Total Rewards Program including bonuses, flexible benefits, and competitive compensation.

• Leaders who support your development through coaching and managing opportunities

• Ability to make a difference and lasting impact

• Work in a dynamic, collaborative, progressive, and high-performing team

• Opportunities to do challenging work

Job Skills

A/B Testing, Analytical Thinking, Content Management Systems (CMS), Content Marketing, Customer Behavior, Detail-Oriented, Digital Marketing Platforms, Effectiveness Measurement, Effective Written Communication, Interpersonal Relationship Management, Marketing, Online Marketing, Oral Communications, Relationship Building, Search Engine Optimization (SEO), Understanding of Technology, Website Analytics

Additional Job Details

Address:

RBC WATERPARK PLACE, 88 QUEENS QUAY W:TORONTO

City:

Toronto

Country:

Canada

Work hours/week:

37.5

Employment Type:

Full time

Platform:

PERSONAL & COMMERCIAL BANKING

Job Type:

Regular

Pay Type:

Salaried

Posted Date:

2026-07-22

Application Deadline:

2026-08-05

Note: Applications will be accepted until 11:59 PM on the day prior to the application deadline date above

Our Employment Opportunities

At RBC, we are guided by living shared values of Client First, Integrity, Collaboration, Respect and Excellence and winning together as One RBC. We believe an inclusive workplace that has diverse perspectives is core to our continued growth as one of the largest and most successful banks in the world. Maintaining a workplace where our employees feel supported to perform at their best, effectively collaborate, drive innovation, and grow professionally helps to bring our Purpose to life and create value for our clients and communities. RBC strives to deliver this through policies and programs intended to foster a workplace based on respect, belonging and opportunity for all.

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RBC is presently inviting candidates to apply for this existing vacancy. Applying to this posting allows you to express your interest in this current career opportunity at RBC. Qualified applicants may be contacted to review their resume in more detail.