Wedding and Events Manager - Casa Mani Resort Napa Valley, Curio Collection by Hilton
The Wedding & Events Sales Manager is responsible for generating and securing wedding and social event business for the hotel through proactive sales efforts, relationship building, and exceptional customer service. This position serves as the primary point of contact for wedding clients from initial inquiry through contract and event execution, ensuring a seamless and memorable experience while maximizing revenue and profitability.
As a key member of the Sales & Catering team, the Wedding & Events Sales Manager will drive wedding and social event revenue through site inspections, prospecting, lead management, contract negotiations, event execution and collaboration with hotel departments to deliver exceptional guest experiences consistent with Curio Collection by Hilton standards.
Sales Incentive
Hilton offers a best-in-market SIP (Short-Term Incentive Plan) to our Sales, Catering & Events teams to reward our employees for their contributions to our company’s financial success. The Plan includes a quarterly component worth 20% of bonus eligible earnings. The quarterly incentive may have multiple individually weighted objectives, meaning multiple opportunities to earn a payout.
Sales & Revenue Generation
- Solicit, negotiate, and book wedding ceremonies, receptions, rehearsal dinners, farewell brunches and other social events.
- Generate new business through prospecting, networking, referrals, industry partnerships, bridal shows, and community engagement.
- Respond promptly to inquiries and maintain consistent follow-up to maximize conversion opportunities.
- Conduct property tours and personalized consultations for prospective clients.
- Prepare proposals, contracts, banquet event orders, and related sales documentation.
- Negotiate pricing and contract terms within established guidelines.
- Achieve and exceed monthly, quarterly, and annual revenue goals.
- Maintain accurate sales activity, forecasting, and pipeline management within hotel CRM systems.
Client Relationship Management
- Build strong relationships with engaged couples, wedding planners, vendors, and community partners.
- Serve as the primary contact throughout the planning process and event execution.
- Provide exceptional customer service and personalized attention to ensure client satisfaction.
- Resolve client concerns professionally and proactively.
- Foster repeat business and referral opportunities through outstanding service.
Event Planning & Coordination
- Collaborate with Catering, Events, Food & Beverage, Rooms, and Operations teams to ensure successful event execution.
- Conduct planning meetings and communicate client expectations to operational departments.
- Ensure all event details are documented accurately and communicated effectively.
- Participate in pre-convention and event meetings as necessary.
- Support event execution and guest experience initiatives as needed.
Marketing & Business Development
- Develop and maintain relationships with wedding planners, photographers, florists, entertainment providers, wineries, and other industry partners.
- Represent the hotel at bridal expos, networking events, and community functions.
- Partner with Marketing to promote wedding packages, seasonal offerings, and special events.
- Monitor market trends and competitive activity to identify revenue opportunities.
Administrative Responsibilities
- Maintain accurate client records, contracts, correspondence, and event documentation.
- Prepare weekly and monthly sales reports and revenue forecasts.
- Ensure compliance with Hilton and hotel sales standards and procedures.
- Participate in departmental meetings, training programs, and revenue strategy discussions.
Education & Experience
- Bachelor's degree in Hospitality Management, Business, Marketing, or related field preferred.
- Minimum of 3 years of hotel sales, catering sales, wedding sales, or event management experience required.
- Luxury hotel, resort, winery, or destination wedding venue experience preferred.
- Experience working within Hilton systems and sales platforms preferred.
Knowledge, Skills & Abilities
- Proven ability to meet and exceed revenue goals.
- Strong sales, negotiation, and closing skills.
- Exceptional interpersonal and relationship-building abilities.
- Outstanding written and verbal communication skills.
- Strong organizational and time management skills.
- Ability to manage multiple clients and priorities simultaneously.
- Proficiency with CRM systems, Microsoft Office Suite, and hotel sales software.
- Ability to work evenings, weekends, and special events as business demands require.
Physical Requirements
- Ability to stand and walk for extended periods during site tours and events.
- Ability to lift and carry up to 25 pounds occasionally.
- Ability to work flexible schedules including weekends and holidays.