Social Media & Content Intern

SARLA AVIATION Social Media & Content Intern Mumbai Full-Time About Sarla AviationSarla Aviation is not just an aerospace startup; we are pioneers in the sky, dedicated to revolutionizing urban air mobility with our electric vertical takeoff and landing (eVTOL) aircraft — Shunya, India's electric air taxi, designed and engineered in Bengaluru. Join us in our quest to transform the future of flight. As part of our team, you will not just take on challenges; you will push the boundaries of engineering, technology, and storytelling, working towards something that has never been.Who We're Looking ForNo, we're not looking for a “social media intern.” We're looking for a movement builder. Someone who doesn't just grow channels, but makes a generation pay attention. You're not here to sell air taxis. You're here to invite people to join the future of India — to show people a nation that's faster, freer, more inspired, and to make everyone believe that building with Sarla is how we get there. But here's the thing about movements: they're not built in brainstorms. They're built in the daily grind — finding the story, planning the shoot, hitting publish, answering the comments, doing it again tomorrow. We need someone who burns with the vision and shows up for the grind.Why This Role MattersSarla is a national identity project. We see ourselves as the Indian cricket team but for the future — giving people pride, purpose, and something bigger to be part of. From IIT engineers to art school designers, we want every young Indian to dream of building the future with us. And the raw material for that movement is already here: engineers solving problems no one in India has solved before, partnerships being signed, hardware coming to life. Nobody outside these walls knows about it yet. Your job is to change that.What You'll DoFind the storiesBe the most outgoing person in the building. Everyone here is heads-down building, so the stories won't come to you — talk to engineers, designers, and people across every department to find out what's happening.Sit with engineers to understand their work and turn it into stories worth documenting. The people building this aircraft are the movement.Keep track of every MOU and partnership being signed, and make sure each one gets told properly on our channels.Cover key moments as they happen: investor visits, demo days, airshows, leadership talks, milestone events.Develop a genuine obsession with the technology. You'll be covering the development of an eVTOL aircraft — you need to understand what we're building and be eager to follow every step of progress. If the tech doesn't excite you, this role isn't for you.Plan and produce the contentOwn and maintain a strict content calendar — for yourself and everyone contributing to it. Everything is pre-planned: what's being shot, when, by whom, and when it goes live. Movements look spontaneous; they're not. We don't scramble, we execute.Come up with content ideas, write scripts, and build shoot plans detailed enough that the creative team — videographer, editor, 3D artist — can plug in and contribute.Coordinate shoots end to end: lock dates, brief everyone involved, make sure people show up where they need to be.Shoot content yourself on a phone when needed. You can't be precious about waiting for a full crew when a moment is happening right now.Maintain an organized archive of everything we shoot. The footage from these early days will be priceless — make sure it's saved, labelled, and findable.Build the movement, channel by channelOwn our presence on Instagram, LinkedIn, X, and YouTube. Each platform has its own language, formats, and algorithm — you know what works where, and you grow each channel on its own terms, not by cross-posting the same thing everywhere.Manage our community: reply to comments and DMs, engage with the aerospace and startup conversation online. Movements are conversations — channels die...