B2B Marketing Manager I, Uber Health
About Uber Health
Uber Health is on a mission to help change care delivery for the better. Our secure marketplace platform helps streamline logistics for healthcare organizations, equipping them with tools to improve the patient experience beyond the four walls of a clinic. Uber Health simplifies connecting care coordinators and patients to services and the benefits that fund them —including non-emergency transportation, prescription and over-the-counter item delivery, and grocery delivery— leading to cost reductions and better care outcomes.
About the role
We’re looking for a B2B Marketer who can drive awareness and accelerate revenue growth for Uber Health in B2B as well as B2C segments in the US, with experience growing globally. You will align closely with Marketing, Sales, and Operations teams to build integrated marketing programs to drive awareness, demand generation, pipeline and revenue. The ideal candidate has an understanding of how to market to different personas across a nuanced industry, and the creativity to define use cases most likely to drive pipeline within segments.
What you’ll do
- Develop a comprehensive marketing strategy to drive growth of Uber Health with consideration for industry, personas, and optimal use cases.
- Design and implement integrated programs to drive demand for growing and new segments. Build an appropriate campaign mix including ABM, OOH, live events, email, webinars, content syndication and paid advertising.
- Manage a comprehensive budget based on clear inputs and expected output.
- Build, maintain and project manage a marketing calendar.
- Collaborate with Product, Performance and Customer Marketing teams to coordinate go-to-market plans and align on key messages.
- Partner with Sales, Account Management and Partnership teams.
- Establish critical metrics and insights cadence to own reporting to key business leaders and team members.
Basic Qualifications
- 4+ years of experience in a B2B2C marketing role, with specific experience being accountable for revenue-based goals.
- Bachelors degree
Preferred Qualifications
- Healthcare industry experience is preferred, but not required.
- Demonstrated experience defining marketing strategy and driving business results.
- Skilled in taking multiple inputs, synthesizing, and distilling information that can be turned into plans and outcomes.
- Experience running integrated marketing programs with a mix of marketing tactics.
- Highly analytical with a data-driven mentality and experience reporting results.
- A self-starter with the ability to own projects and work independently in a fast paced environment.
- Excellent communication and cross-functional skills to influence and collaborate across teams.
- Familiarity with martech such as Salesforce and Marketo.
For New York City, NY-based roles: The base salary range for this role is USD $132,000 per year - USD $147,000 per year.
For San Francisco, CA-based roles: The base salary range for this role is USD $132,000 per year - USD $147,000 per year.
For all US locations, you will be eligible to participate in Uber's bonus program, and may be offered an equity award & other types of comp. All full-time employees are eligible to participate in a 401(k) plan. You will also be eligible for various benefits.