IN SHORT
We at Wunderflats believe that freedom of movement inspires people to do great things.Our vision is to become Europe’s most customer-centric housing company where you can simply rent homes online. Imagine if you could move anywhere in Europe without having to worry about finding an apartment: Together we want to turn this into reality and shape the future of housing!
In order to continue the healthy growth of our company, we are looking for a highly driven, experienced, and motivated CRM Manager (f/m/d*) to join our Marketing team. You will fully own our CRM strategy, being responsible for campaign management, analytics, and user segmentation.
The role will consist of strategy, optimization, and working cross-functionally with our data, creative, and the wider marketing team to understand the customer experience across all channels and drive our business growth and customer retention.
This is a permanent role on a full-time basis, with an option for remote working (+/- 1hs from our Berlin Headquarters).
YOUR MISSION
You fully own the end-to-end process of planning, executing, optimising, and reporting
You run, manage and optimise A/B and multivariate tests
You work with Analytics and Data Science to identify opportunities, size, and prioritise
You understand both tenant and landlord behaviour to identify relevant insights and translate them into meaningful customer experiences
You ensure campaign delivery is compliant and meets regulatory requirements.
You own execution of all email marketing to current customers and new prospects
You ensure communications meet quality, branding, voice, and content guidelines
You oversee and support the day to day production of BAU email communications
YOUR PROFILE
You have a minimum of 5 years of experience in CRM campaign creation, workflow, and execution
You are a creative and empathetic thinker. You care deeply about our customers and can build precise targeting as well as delightful, on-brand experiences and consistently adds value
You own strong written and oral communication skills
You are data-driven with solid working knowledge in Google Analytics and large data setsYou have experience with data visualisation tools such as Metabase, Looker, Tableau or Sisense
You have a working knowledge of HTML/CSS
You are fluent in English, fluency in German is a plus
An interest in AI and machine learning would be an advantage
OUR PITCH
Take up an important strategic role and act as a key driver for the future development of one of Europe’s fastest-growing Proptechs
A kick-ass Marketing team to support you right from the start
Happy candidates and an extraordinary employee experience - check our Kununu score
An attractive and competitive compensation package
Flexible and family-friendly working hours and maximum home office flexibility
Office right at Alexanderplatz
MacBook, external screen, and keyboard - hardware matters
Team- and Company Events, Yoga Lessons, Table Soccer, Cereals, coffee, fruits, and beer (all in line with current official regulations)