Commercial Intelligence Specialist

Google Chrome Microsoft Edge Apple Safari Mozilla Firefox Commercial Intelligence SpecialistFull-timeCompany DescriptionWe are SGS – the world’s leading testing, inspection and certification company. We are recognized as the global benchmark for quality and integrity. Our 93,000 employees operate a network of 2,600 offices and laboratories, working together to enable a better, safer and more interconnected world.Job DescriptionThe Market Intelligence & Data Analyst Specialist provides centralized commercial support by enabling market intelligence, lead investigation and qualification, CRM data integrity, and pre-sales activities. The role contributes to sales growth, pipeline quality and proactive decision-making by delivering reliable market insights, qualified leads and trusted data, while leveraging digital technologies, data analytics and AI-driven capabilities to improve research, reporting, process efficiency and commercial effectiveness. Working closely with Sales, Marketing and Commercial Excellence teams, the role also supports continuous improvement initiatives through data analysis, dashboard development, automation and the practical application of emerging technologies, while maintaining the flexibility to adapt to evolving business priorities.1. Market Intelligence & Research Contribute to the identification and prioritization of growth opportunities through continuous market and customer analysis, including but not limited to:  Identify and assess potential business opportunities and growth initiatives by monitoring industry trends, regulatory developments, competitor activity and client information.  Translate market intelligence into commercial insight, supporting decision-making through market sizing, opportunity assessment and analysis for new service launches, extensions or market entry initiatives.  Analyzing commercial and market data to identify patterns, trends and signals, leveraging appropriate analytical methods, AI-powered technologies, Power BI visualizations and digital tools.  Reviewing and analyzing project, lead and opportunity pipelines to support sales growth planning and identify opportunities through data-driven insights.  Conducting contact discovery, account mapping and customer profiling across defined sectors, geographies and customer segments, leveraging AI and automation where possible to improve efficiency and insight quality.2. Lead Investigation & Qualification Support efficient and timely opportunity management by:  Manage incoming leads and inquiries to ensure timely response, appropriate handling, and clear qualification and routing.  Qualifying leads based on commercial relevance, potential value and strategic alignment, using data analysis and AI-assisted research to improve decision-making and efficiency.  Enriching leads with relevant customer, market and service context prior to handover to Sales.  Supporting prioritization to improve conversion efficiency and customer experience. 3. Data Integrity & CRM Enablement Support commercial effectiveness through reliable systems and data by:  Contributing to high-quality data management in Salesforce CRM.  Ensuring accuracy, completeness and timeliness of data across accounts, contacts, leads, opportunities, campaigns and activities, while supporting structured data models for reporting and analytics.  Supporting pipeline visibility and reporting for the management teams through the development and continuous improvement of Salesforce reports and dashboards.  Contributing to consistent use of CRM processes, standards and governance and identifying opportunities to improve reporting through automation and digital technologies. 4. Sales & Marketing Enablement Provide flexible pre-sales and commercial support, including:  Supporting teams with pre-sales preparation, research and opportunity support, leveraging AI and digital tools to improve efficiency and insight generation.  Supporting...