Digital Marketing Campaign Manager

Role responsibilities

The role focuses on executing multi-channel digital marketing campaigns across email, landing pages, and web content. The manager is responsible for coordinating stakeholders, managing timelines, and optimizing campaign performance through testing and data analysis.

Requirements

Candidates need over 5 years of experience in B2B digital marketing or demand generation with proficiency in marketing automation tools like HubSpot or Marketo. Strong organizational skills and experience with design tools like Canva are also required.

Key skills

Digital Marketing, Campaign Management, Demand Generation, Marketing Automation, Audience Segmentation, A/B Testing, Project Management, HubSpot, Marketo, Pardot, Canva, Stripo, B2B Marketing, Performance Analysis, Content Coordination, Stakeholder Management

Keywords

Digital Marketing, Campaign Management, B2B Marketing, Demand Generation, HubSpot, Marketo, Pardot, Canva, Stripo, Email Marketing, Landing Pages, Nurture Programs, Audience Segmentation, QA, Performance Analysis, Integrated Marketing, Insurance Industry, Marketing Automation, Content Strategy, Project Management