Associate Director, Regional Marketing Specialist, Hematology- West Region

FieldPosted Jul 7, 2026
Career Areas Career Stories Join Talent Community Candidate Login English English Italiano Español Français Português Norsk Deutsch 日本語 Bahasa melayu 中文 (简体) 中文 (繁體) 한국어 ภาษาไทย Nederlands Polski Yкраїнська Hrvatski Ελληνικά Magyar čeština Türkçe Pусский Haitian עברית Brazilian Português Dansk Suomi Svenska Français (Canada) Português (Portugal) Careers Home Life at BMS Career Areas Student Opportunities Events How We Recruit Career Stories Search this site Join Talent Community Candidate Login English English Italiano Español Français Português Norsk Deutsch 日本語 Bahasa melayu 中文 (简体) 中文 (繁體) 한국어 ภาษาไทย Nederlands Polski Yкраїнська Hrvatski Ελληνικά Magyar čeština Türkçe Pусский Haitian עברית Brazilian Português Dansk Suomi Svenska Français (Canada) Português (Portugal) Single PositionView All JobsAssociate Director, Regional Marketing Specialist, Hematology- West RegionField - United States - US No longer accepting applications.Job IDR1601018Date posted03/31/2026DepartmentHematologyThe Associate Director, Hematology Regional Marketing (RMK) -role is a senior in-market position within the US Hematology/Cell Therapy commercial organization that will focus on commercial Thought Leader (TL) engagements to gain insights into regional opportunities, provide a bridge between regional markets and headquarters, regionally support the brand strategy, support promotional Speaker training and development, the execution of peer to peer educational programs, and support regional congress activity. Regional Marketer (RMK) will liaise with other field-based professionals, within approved SOPs, including but not limited to Field Medical, Sales (DBM & RBDs), and US Value, Access & Payment, in addition to home office-based colleagues in Marketing, Sales, US Value, Access & Payment and Medical as appropriate.Responsibilities will include, but are not limited to, the following:Brand StrategyWorking with cross-functional teams to provide key customer insights and input on strategy, tactics, messaging, and program executionSupporting the execution of approved Advisory BoardsAssist in identification of Healthcare Professional (HCP) consultants based on profile established by the approved Consultant Engagement Project BriefFacilitate, participate in and attend advisory boards, where appropriateRegional and National Physician DiscussionsSupporting disease state, and approved on-label and consistent with label product conversations focused on key topics utilizing approved promotional messaging and PReP approved materialsEngage with assigned TLs and solicit feedback, as necessaryParticipating and attending Congresses and other industry meetingsConduct 1:1 meetings with HCPsAttend meeting sessions at the congressCompliant Collaboration with other Field-based and Home Office-based teamsProviding input and support in developing account plans for Sales Speaker Management and EngagementIdentifying and developing HCP Speakers to provide high-quality compliance promotional educationProviding refresher and follow-up training to Speakers on PReP-approved Speaker materialsHosting and ensuring appropriate and compliant execution of branded and unbranded Speaker programs in compliance with BMS guiding principlesMonitoring Speaker performance at live Programs for the purpose of evaluating speaker effectiveness and capabilitiesWorks with home office Marketing, Sales, and cross-functional teams to provide key customer insights and input on strategy, tactics, and messaging, and program execution.Assists in the development of Home office Brand Strategy and in the execution of the strategy in the RegionsCompliance & IntegrityWorking with the highest degree of professionalism and in accordance with applicable BMS policies and governing laws, rules and regulations, industry codes and the company’s Principles of Integrity.Hematology/Cell Therapy Regional Marketing Specialist (RMK) Skills / Knowledge Required:Minimum 5 years of experience in one of the following: product...

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