Marketing Operations Specialist III

Skip to main contentCareers at F5Sign InMarketing Operations Specialist III page is loadedMarketing Operations Specialist IIIApplyremote typeRemotelocationsF5 TowerField-WA SEAField-NY MetroField-CA BAYField-AKView All 54 Locationstime typeFull timeposted onPosted 6 Days Agojob requisition idRP1038153At F5, we strive to bring a better digital world to life. Our teams empower organizations across the globe to create, secure, and run applications that enhance how we experience our evolving digital world. We are passionate about cybersecurity, from protecting consumers from fraud to enabling companies to focus on innovation.  Everything we do centers around people. That means we obsess over how to make the lives of our customers, and their customers, better. And it means we prioritize a diverse F5 community where each individual can thrive.The Marketing Operations Specialist III is a member of the F5 Marketing Operations Team. This role will work within the MOPs team to help manage the design and implementation the MarTech stack, focusing in Marketo. The Marketing Operations Specialist is responsible for upholding a high standard of efficiency and organization by overseeing Marketo best practices, including the setup and organization of all program setup, data management, and reporting. This role is focused on the operational aspect of Marketo, the connection with Salesforce and other key platforms with stakeholder support around email strategy and execution. Essential Duties and Responsibilities:Ensure scalable configuration, implementation and maintenance of all marketing programs within MarketoProvide day-to-day end user support on list imports, mass updates, Marketo Insights, data management and troubleshooting program errorsProvide team lead support to assign out tickets, coordinate project efforts and prioritization, etc.Partner with Corporate and Revenue Marketing Teams helping with campaign strategy kickoffs and consulting throughout the campaign on best practices, status, and reporting post-campaignEnsure email and SPAM compliance to manage deliverability up-timeServe as liaison between internal teams, providing needed information and fulfilling requests.Ensure the demand funnel including lead scoring and lead lifecycle is working properly, monitoring for issues and being proactive for fixes and logging issues accordinglyPartner closely with the Digital team to ensure the connection with Salesforce is maintainedManage key integrations with Marketo, ensuring proper flow and connection – On24, BrightTalk, etc.Hep manage current opt-in/opt-out and all privacy policy and all compliance workflowsKnowledge, Skills, and/or Abilities Required:To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.Deep understanding of Marketo Admin and Salesforce, MCE RequiredExperience maintaining and monitoring Marketo-Salesforce integrationPassionate about solving challenges by leveraging technology solutions, including automating repetitive tasks with AIStrong understanding of how Marketing Automation systems integrate with Salesforce and Martech tools and systems.Previous experience in a B2B SaaS environment preferredMaintain Marketo best practices including data governance, normalization and platform maintenanceStrong communication skills, ability to provide instruction to audiences of varying technical backgroundsHigh degree of organizational skill - requires the ability to balance and prioritize a multitude of requests, initiatives in various stages of completion.Strong reporting & data manipulation skills (Marketo Insights and Salesforce Reporting & Dashboard)Educational & Previous Experience:5+ years of experience in Marketing Operations/Automation rolesPrevious experience...