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Customer Marketing Manager
Istanbul, Turkey
Marketing
Job ID: 33586
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SC JOHNSON IS A FIFTH-GENERATION FAMILY COMPANY BUILT ON THE SPIRIT OF OUR PEOPLE. We have been leading with purpose for over 130 years, building iconic brands that win the hearts and minds of consumers – such as Raid®, Glade®, Ziploc® and more, in virtually every country around the world. Together, we are creating a better future – for the planet, for future generations and for every SCJ team member. Join our winning team of Wave Makers and Go Getters and help us write the next chapter in the SCJ story.Customer Marketing ManagerIstanbul, TurkeyRole OverviewReporting to the MENAPT cluster Marketing and Customer Marketing Director, you will play anintegral role in developing and execution of integrated marketing strategies that helps driving salesand grow market shares across both in-store and online channels. This role bridges internal teams(Brand and Sales) and our retail partners to ensure seamless execution that resonates with ourshoppers and delivers the business results across the cluster. Role leads a team of 7 Customer Marketing leads across the cluster to ensure strong executional excellence. And requires 50%+ Travelling across the cluster.Responsibilities: Guide and develop direct reports across based across the MENAPT clusterBe a key contributor to the development and execution of omni-channel plans aligned with Marketing and Sales organizationSupport team in building strong trade narratives to help drive the business with our customersLeverage opportunities across in-store and Online platforms to enhance shopper engagement and conversionLead Customer Marketing Budget flawlessly across markets evaluating ROI’s to inform Future investment decisionsPartner with Finance and Net revenue management team to update pricing strategiesLead the creation of impactful in-store marketing programsStay informed on emerging trends to inform strategy and executionLead channel strategies across the clusterLead development of promotional packs.Utilize Nielsen reports to define key opportunities in Distribution, pricing and promo actionsTakes an active leafing role in S&OP process ensuring the connection between marketing plans and SalesRequired Qualifications and...
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