Senior Manager, Consumer Behaviour & Insights (FMCG and Public Sectors)
SingaporeFull-timePosted Jul 10, 2026
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Senior Manager, Consumer Behaviour & Insights (FMCG and Public Sectors)Full-timeCompany DescriptionAt NIQ, our obsession in helping our clients to grow through a comprehensive understanding of consumer behavior leveraging on the ongoing innovation in technology is what motivates us. Our work helps our clients set growth strategies and determines what products or services you ultimately see in the market and how our clients drive their marketing and trade strategiesJob DescriptionNIQ CMI’s Customer Success Team is focused on delivering world class insights and reports to the clients and striving for very high level of Customer Satisfaction and advocacy.Customer Success is NIQ's key department which is instrumental for the company’s success.So where do you fit here?A successful candidate for this role will be someone who can establish strong relationships with both our clients and our colleagues. You will quickly become a trusted partner, working with many of our clients’ teams, including marketing, sales, category, and many more.You will be expected to understand our clients’ needs and then create and present solutions that help achieve their strategic and tactical goals. If telling stories through data excites you but you’re uncertain whether you have the data knowledge: get in touch. We have an excellent training program, ensuring you understand all our products and how we create analyses. You will be leading a team of research analysts and be responsible for their development and coaching.In your role, you would:Lead a team of analysts to deliver consistent and high-quality actionable insight Build and maintain strong relationships with senior client stakeholders Coach, develop and inspire team to develop careers and drive innovative approaches to client briefs Manage internal stakeholders and projects to ensure the client’s requirements are translated into delivering the very best NIQ-GFK CMI can offer. Proactively share and exchange best practice and industry knowledge across NIQ-GFK internal teams Be responsible for delivering analytics & insights services and conducting tactical client training for Guided Analytics & NIQ GFK CMI products and solutions such as Brand Health, segmentation, Usage & Attitudes, Customer Experience, Shopper and Qualitative research.Entrusted to deliver flawless research and analytics to our clients. Be responsible for identifying opportunities through day-to-day engagements with our clients, handing off opportunities to Account Development to pursue Have a strong working knowledge of the client business priorities and the role we can play in supporting these goalsBe a confident and capable crafter of compelling insights, deliver clear and actionable recommendations to our clients helping them grow their business.QualificationsYou are a high-performing individual thriving in ensuring high client centricity & customer satisfaction. You know how to take care of client requirements & develop long-lasting client relationships. Awareness of the market landscape, our CMI products, and our processes is at the forefront of your mind. You know that collaboration amongst teams and active listening of clients is critical to meet goals and grow.We are looking for people with:Graduate or Postgraduate with at least 7+ years of experience in market research industry/ consumer insights or relevant experience Experience in client sales and account management (for FMCG & public sector clients)Proven experience in quantitative market research and a strong background in the relevant industryCustomer-centric mindsetAwareness of data analytics industry, business model, products, services and solutions like Brand Health, Segmentation, Usage & Attitude, Customer Experience & Shopper solutions etc.Excellent time management and prioritization skills with a proven track record of delivering projects on time Good at building...