Senior Marketing Manager– Away From Home (AFH)
Burlington, MAPosted Jun 10, 2026
Develop and lead marketing plans & implementation of key marketing initiatives for select Away From Home customers, focusing on retention, demand generation, & new account acquisition Partner with sales and commercialization to create robust selling stories based on insights that can unlock new opportunities and drive new business initiatives across the channel Collaborate closely with Sales, supporting them with/in customer presentations and events - including leading the planning for major industry shows Brief and lead external agencies and partners from planning to execution Analyze marketing program results and develop recommendations for improvement Leverage consumer and industry insights in all marketing efforts Build effective and productive relationships with customers and external partners Track and manage initiatives against a budget and execution timeline People management & development Bachelor's Degree in Marketing or Business with 10 years of related work experience, preferably in a “Fortune 500” company or in the Consumer-Packaged Goods, Beverage, Small Appliance or related industries. Trade Marketing, B2B Marketing, Shopper Marketing, or Customer Marketing experience preferred Exceptional presentation and interpersonal skills to interact and communicate effectively with colleagues, cross-functional teams, and your customers. Highly creative, self-motivated and analytical. Ability to manage multiple tasks simultaneously to meet deadlines in a complex environment A passion for story-telling and marketing to create compelling selling stories, and the ability to brief in other marketing creative as needed People management experience preferred Travel: Domestic, up to 25%