Web Strategist - Snapdragon

Skip to main contentOur CompanyOur BusinessSearch for JobsJoin Talent NetworkFAQsProfileEnglishSign InSingle PositionView All JobsWeb Strategist - SnapdragonSan Diego, California, United States of AmericaApply NowAdd to Job CartFind out how well you match with this jobUpload your resumeJob descriptionCompany and benefitsJob ID3092317Company:Qualcomm Technologies, Inc.Job Area:Sales, Business Development & Marketing Group, Sales, Business Development & Marketing Group > Marketing CommunicationsGeneral Summary:We are seeking an experienced Web Strategist to serve as the single point of contact and strategic leader for Qualcomm’s Snapdragon brand web presence. Spanning Mobile, Compute, Wearables, and Automotive, the Snapdragon portfolio represents one of the most diverse and influential technology platforms in the world, and this role is critical in shaping the content strategy, driving user engagement, and optimizing the web experience across all those product areas for Qualcomm’s customers and stakeholders.The Web Strategist for Snapdragon will be responsible for all web strategy and content across the full Snapdragon brand ecosystem, ensuring that Qualcomm’s web presence remains relevant, engaging, and tightly aligned with business objectives across Mobile, Compute, Wearables, and Automotive segments. This strategic role requires close collaboration with product marketing, integrated marketing, the web UX team, and the web publishing team to deliver exceptional, cohesive web experiences that drive measurable business results across every Snapdragon-powered product category.Key Responsibilities:Content Strategy & Management Own and execute a comprehensive web content strategy spanning the full Snapdragon portfolio, including Mobile, Compute, Wearables, and Automotive Ensure all web content remains current, relevant, and aligned with business goals and customer needs across each Snapdragon segment Collaborate with the web publishing team to maintain content quality and consistency across all web touchpoints Develop and maintain content governance standards and best practices that scale across multiple product categories and audiencesProduct Launch Leadership Partner with product marketing and product management teams to plan and execute web strategies for new Snapdragon product launches across all segments Create compelling web narratives that effectively communicate each product’s value proposition to its relevant audience, whether developers, OEMs, consumers, or enterprise buyers Ensure seamless integration of new product content into the existing Snapdragon web ecosystem Coordinate cross-functional teams to deliver launch content on time and on strategyCampaign & Landing Page Excellence Lead the development and optimization of campaign landing pages in partnership with integrated marketers, product marketers, and the UX team across all Snapdragon product lines Drive conversion optimization through strategic content placement, messaging, and design collaboration Ensure campaign landing pages align with Snapdragon brand standards while meeting specific campaign objectives Manage the full lifecycle of campaign pages from conception through performance analysisAnalytics & Performance Optimization Utilize web analytics to measure and report on content performance across the Snapdragon web presence Identify high-performing content patterns and replicate success across Mobile, Compute, Wearables, and Automotive web experiences Work with our Insights team to establish key performance indicators (KPIs) for each segment and regularly report on progress toward goals Use data-driven insights to inform content strategy and prioritize tactical decisionsA/B Testing & Experimentation Design A/B testing programs to optimize page performance across the Snapdragon portfolio and work with UX and A/B testing teams to launch Analyze test results and make data-backed recommendations for improvements Develop testing roadmaps that prioritize...