Influencer Marketing Manager
HealthKart
Gurugram, INInfluencer Marketing Manager, People ManagerPosted Jul 14, 2026
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Influencer Marketing Manager
HealthKart
Gurugram, Haryana, India
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Influencer Marketing Manager
HealthKart
Gurugram, Haryana, India
1 week ago
Over 200 applicants
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Key Responsibilities:Develop and execute end-to-end influencer marketing strategies.Lead and mentor the influencer marketing team to achieve campaign and business goals.Identify, onboard, and manage influencers across A+, A, B, and Micro categories.Create campaign concepts, content briefs, and influencer scripts.Plan and execute campaigns across Nutrition, Wellness, Lifestyle, and Fitness categories.Build strong relationships with influencers, agencies, and partners.Conduct competitor benchmarking and maximize share of voice.Track campaign performance, engagement, traffic, and ROI metrics.Manage campaign budgets and negotiate commercial agreements.Maintain campaign reports and influencer databases.Collaborate with Brand, Performance Marketing, Content, and Creative teams.Requirements:4–8 years of experience in Influencer Marketing, preferably in a D2C brand or agency.Prior experience leading or mentoring a team.Strong understanding of influencer marketing metrics and ROI.Experience managing campaigns on Instagram and YouTube.Excellent negotiation, communication, and stakeholder management skills.Creative, analytical, and result-oriented mindset.Preferred Qualifications:Experience in skincare, wellness, nutrition, or health-focused brands.Familiarity with...