Growth Marketing Manager - Womens Health
Manual
London, United KingdomPosted May 9, 2026
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Growth Marketing Manager - Womens Health
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We’re looking for a commercially-minded, highly analytical Growth Marketing Manager to own and scale growth for our menopause category. This is a high-impact role at the intersection of marketing, product, and clinical, where you’ll shape how women discover, experience, and engage with care.You’ll join the Growth team, responsible for driving sustainable acquisition, conversion, and retention across Voy’s core categories. In this role, you’ll take ownership of the full growth funnel from first touch through to plan conversion and long-term retention, identifying the biggest levers of growth across paid, organic, product, and clinical experiences.This role goes beyond channel management. You’ll work cross-functionally with product, clinical, CRM, creative, data, and strategy teams to turn insights into scalable growth initiatives. You’ll have the autonomy to test, iterate, and influence category strategy while building a commercially strong and clinically responsible growth engine.What you’ll doOwn growth performance for the menopause category, managing acquisition, conversion, CAC efficiency, and scalable revenue growth across the full funnel.Lead performance across core paid channels including paid search, paid social, and affiliates, continuously improving efficiency, creative performance, and conversion outcomes.Identify and unlock new growth opportunities across landing pages, pricing, messaging, product flows, and clinical pathways to improve user experience and commercial performance.Partner closely with CRM and lifecycle teams to improve lead capture, nurture journeys, retention, reactivation, and overall customer lifetime value.Build and execute a structured experimentation roadmap across acquisition, CRO, and product experience, using rapid testing and iteration to drive measurable impact.Define and evolve attribution frameworks, success metrics, and reporting structures using cohort analysis, funnel diagnostics, and incrementality thinking.Collaborate...