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Global Digital Channels ManagerFull-timeCompany DescriptionWe are SGS – the world's leading testing, inspection and certification company. We are recognized as the global benchmark for sustainability, quality and integrity. Our 99,500 employees operate a network of 2,500 offices and laboratories, working together to enable a better, safer and more interconnected world. Our brand promise – when you need to be sure – underscores our commitment to trust, integrity and reliability, enabling businesses to thrive with confidence. We proudly deliver our expert services through the SGS name and a portfolio of trusted specialized brands, including Applied Technical Services, Brightsight, Bluesign and Nutrasource.Job DescriptionThis role serves as a strategic bridge between our online audiences and the brand, shaping how our story is told across global digital channels. The Global Digital Channels Manager will lead the day-to-day management of the Group’s corporate digital channels with a strong focus on positioning the company as thought leader in the industry, deepening audience engagement, and increasing the company’s lead generation pipeline from social media campaigns.You will:Manage the Group and executive social media channels and SGS.com homepage, providing an editorial calendar that delivers fresh, useful and compelling content for target audiencesCreate and produce engaging short-form video content (reels, executive videos, interviews and other platform-native formats)Lead and implement content strategy that supports our brand positioning and business objectives, working closely with other content specialistsCreate and optimize compelling digital campaignsCoordinate publishing of cross-channel corporate campaignsGuide and support the Digital Engagement team on community managementOversee social media complaints on Group social media channelsStay up-to-date with new and interesting content formats and pilot them, communicating suggested content and updates to appropriate departmentsEducate internal stakeholders on best practices for social media management and digital campaignsQualifications Qualifications:5+ years developing and executing strategies that engage communities, particularly for B2B environments, on channels including LinkedIn, Facebook, Instagram, Threads, TikTok, X and YouTubeExceptional English writing and editing skills, with a strong ability to craft compelling narratives and translate complex topics into engaging, audience-focused storytellingProven experience creating, editing and producing short-form social media video contentStrong understanding of emerging social media trends, formats and platforms, with hands-on experience testing and optimizing new content approachesDemonstrated experience developing high-impact content for different audiences and formats, including articles, videos, live streams, interviews and multimedia campaignsActive daily engagement with social media and digital culture, with a strong instinct for online communities and audience behaviorsExperience working in international and matrixed organizationsNative-level English proficiency, additional languages are a plus Additional InformationAdditional Information:Some international travel requiredAs part of our recruitment process, we kindly request that you submit your CV in English to ensure accurate evaluation By clicking the link above or any third-party link within this posting, you are leaving this site and going to a third-party website where the third-party website's terms and privacy policy applyI'm interestedI'm interestedPrivacy NoticeI'm interestedRefer a friendshare this jobShare to WeChat×Copy the link and open WeChat to share.Copy to clipboardOpen WeChatShare to WeChat×Use Scan QR Code in WeChat and click ··· to share.
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